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gosselin07's picture
29 pencils

An explosive mixture

My vision of a creative agency with explosive concept.

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Jammo's picture
0 pencils

I like the design but it doesnt really shout 'explosive' to me, sorry.

if it helps, I cant read the text and If you asked me what i othought this was about I would have to say "is it about some sort of orange drink (because of the bubbles at the top) with too much acid? like a warning"

I think the concept of 'explosive' needs to be thought about more for this. The photos cool, but it doesnt portray the message I think you're hoping for :)

You might want to try using what's inside the triangle more, that vectory explosion could work better as you're a creative agency. Try it out.

sorry to be harsh, but I hope its helped.

__
Goo

suborior's picture
133 pencils

I agree, and though I like the colors and style, to me it screams meth lab instead of explosive.

- Jeff Yamada
www.suborior.com

functioncreep's picture
135 pencils

CORROSIVE does not equal explosion. Both mean 'destruction' but CORROSION has no positive association, unlike EXPLOSION which can mean 'burst of energy'.

Ivan's picture

I find the dropper(?) and the exposion a bit confusing. Also you have too many graphical styles on this concept. You have the bubbles with the gradient as a texture and the object photography and the illustration of the sign. Maybe just do the sign. It's powerful enough in my opinion.

Needs more work, but I think it's gonna be worth it.

pokie's picture
1198 pencils

I think the point is that there was just an explosion where he dropped some of the mixture? And you're seeing the aftermath.. There is a little smoke there to illustrate it but you can't really see it (at least I couldn't on my laptop until I tilted the screen back).

I'd probably move the dropper farther away from where the explosion happened, because that's not very safe. :P

liske's picture
111 pencils

Good ideas, maybe a little disparate. I agree that it appears more corrosive than explosive; good observation. I think ivan is onto something working with the sign.

Considering some of the literal elements, lose the gradient at the top which takes away from the "crime scene" look of the other literal object. Perhaps enhance this crime scene look or road sign approach. I don't know, its late here sorry not a ton of ideas.... why is the sign containing the explosive concept..? maybe the concept is so big and powerful it blows the livng daylights out of the sign. Maybe the sign isnt floating but it is attached in some fashion.

matthew's picture
60 pencils

You could capture the after-match of something exploding better by thinking like Wil-E. Hes always charred to a crisp after he explodes, and there is always a lot of damage around him. Not much damage here, I mean the hand is still in perfect condition.

Just an idea.

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