Another Business Card
I designed this business card for the wife of a friend of mine. She's starting a photography business so we decided to implement some of her photography into the business card design. It was my first project of this kind and I wanted to see what the rest of you thought. Much like Robbie Duck's card, the design has already been finalized and put into print...but there's always room for improvement. I was worried that there was a little too much variation in the font types as well as the magenta hues in the lettering/photo borders. I also think the photo borders themselves might be excessively flamboyant compared to the rest of the design. Thoughts?
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The photos are small indeed.
The photos are small indeed. Plus there is too much going on on the card. Use the back for the images, keep the info simple and clean.
agreed
The photos are small, but they came out decent on the business card. She had postcards made out of them as well. I suggested using a separate design for each, but in the interest of continuity, she went with one design for both. Definitely a learning experience. Thanks for the tips!
-A closed mouth gathers no feet-
agreed that the photos are too small
i don't think a business card should attempt to be a portfolio. maybe not as bad on the back, as ivan suggested.
i would also have avoided the small-cap italics for all of the info. you have a few kerning issues in the numbers.
as a side note, that font has some odd, probably not fixable, kerning problems in her last name, the Ka gap has a big chunk of white. and it kind of separates the letters and makes me see the word ass. not a huge deal, but once i saw it, i couldn't stop seeing it.
I like the staggered "Life.
I like the staggered "Life. Love. Laughter. Captured.", and have no problem with the photos and edging (that was sharp), but find the rest of the card not working for me. I probably would have kept the background clean and her company name and contact info in a less stylized font.
ttfn!
3dogmama
Some thoughts
1. Hierarchy - all your elements have the same visual "weight". Maybe only 1 image and make it prominent since this is for a photographer, the name is secondary and the contact info third.
2. fonts - use only one script/cursive/italics per project. Perhaps the logo or the tagline. Make the rest a simple serif or sans regular.
3. Delete the photo edges. They detract from the photography and are dated.
4. Your elements are too close to the edge of the cards. Give the printer more room for error in trimming.
5. Use Photoshop "styles" sparingly if at all.
When designing for photographers, simplicity is best.