I just read this on Forbes.com
http://www.forbes.com/forbes/2009/0216/062.html
Basically these guys are peddling a spec work business model. This is just wrong.
"Try not, Do! or do not, there is no try."
-Yoda
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Isn't that just lovely? Two more "professionals" devaluing our trade.
I'm just surprised that Forbes published such a biased article and insulted designers with their "snooty" comment...what the hell was that all about?
Time is precious. You decide how you wish to spend it. Quite frankly, I'd rather increase my sales efforts than enter contests.
"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber
I agree. It's wrong indeed.
I think things like this shouldn't be seen as an afront to designers, but as part challenge, part gift.
The challenge is to really explain to people what the benefits of working with a good designer are (and they are many).
The gift is that it, and things like it, can potentially weed out those clients you don't want to work with and who don't want to work with you from those who really do want to work alongside you.
It does change the design playingfield, but to be frank, the playingfield has been changing the entire time I've been a designer, and probably for a long time before that.
If you feel that you, your opportunities, or your work is threatened by this (and, to be honest, I did when I read of this and of other 'spec work' model businesses) then it's probably time to re-evaluate how you go about being a designer and what it is about this that worries you.
I do agree though that the forbes article's stance that there were only the old entrenched designers (uncreative and expensive) and the new ultra-creative mass of designers (under-acknowledged and under-payed) is complete crap intended to hype a product at the expense of reality.
I fully agree with this stance as well. We, as designers, have to come to terms with the fact that a growing number of businesses would like the opportunity to work this way. The business model has inherent flaws that will be ironed out through natural competitive balance.
Many businesses already operate this way, and they die like flies every month. I am definitely not threatened by them.
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Natobasso
dirtandrust.com
"Powerpoint is not a design application"
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Dirt and Rust
I read this article and thought, "this idea isn't new!".
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Natobasso
dirtandrust.com
"Powerpoint is not a design application"
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Dirt and Rust