Bizarre Bizcard
mara06 (2454 points) | Thu, 2007-12-20 20:04Another member of this community has suggested that those who don't submit themselves to criticism here don't have the right to provide criticism for others. Fair enough. I'm uploading a few designs for critique, not necessarily my best work, but probably typical, for general commentary.
This one was a business card for a cabinetmaker who insisted that it include a photo of his work. I couldn't talk him out of it, so I modified one of his photos and did this to it. He loved it. It was printed 2/0 on matte coated stock.
Mara

Commenting on this Image is closed.
Hi Mara,
Lets see here. It's not bad and there are some really good things going on. I'll attempt to comment as if it were not a finished piece.
First of all, you have a very interesting shape where the crown work meets the ceiling and my first impression is that this could have been a nice feature in the design. I'm picturing a bauhaus-like poster type treatment with the typography set at angles.
The Groves Cabinetry brand appears to scream for a unifying logo treatment rather than an upper case setting of a serif. If a typographic treatment is desired then I'd want to see the letterforms play with one another or interact in some fashion. Without 'something' going on, the brand falls a little flat overall. So many ways to approach it really. Lets see what happens!
The vertical placement of the reversed phone number appears to me as an aching need to place that information somewhere. I almost feel the pain of deciding how to do it. The bauhaus idea could have helped with this.
OK. My work is up as well so feel free to give as good as you got! ;-)
Without my sense of direction, I don't know where I'd be.
To twist Tom Wolfe to suit my purposes, his haus isn't your haus ;-)
This craftsman specializes in restoration of the original woodwork in 18th and 19th century homes, or new construction made using historical styles and woodworking methods, for very conservative clients; therefore, I believe the typeface (not intended as branding) was appropriate in this case. Your comment would be spot-on in different scenarios, so, good catch! The elements I introduced were about as far down La-La Road as I could go with this client, short of telling him to find himself another designer.
Mara
Sure, Bauhaus isn't for everybody and given his restoration of 18th century homes, it would have been entirely inappropriate. Just the first thing that popped into my head.
If your hands were tied, your hands were tied. I'd like to think the client could have been convinced to go 1 over 4, a basic typeset card and a few full color images on the back. I get a little scared of setting a company name in type because it has all the elements of a logo treatment but without any of the benefits (and quite a lot of drawbacks).
Cheers. Look forward to your submissions.
Without my sense of direction, I don't know where I'd be.
And so it goes...
Mara
So you said this isn't your best work. I believe it. Can we see what you consider to be your best work?
mokenke
You too, mokenke. :)
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