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btetzl50's picture
57 pencils

bluBox logo FINAL

Alright, here's the logo the client selected. I've tightened everything up and tweaked some kerning and fixed the padlock.

Commenting on this Image is closed.

designmonkey's picture
98 pencils

I like this concept. Have you maybe considered introducing a new color so everything isn't blue? Perhaps "MOBILE SELF-STORAGE" can be in black.....or something. Keep building just a bit more, I think your almost there. Good job.

gwells's picture
1711 pencils

still needs kearning in "blu." tightening that up a bit will help tighten up mobile self storage, which i think is letterspaced out too much to make it run end to end.

have you tried printing that logo at 3/4 inch or less? how do the radial spokes in the combination dial print? I'm thinking those are going to be an issue.

i would also make the lock bar of the lock be the same weight as the stroke on blu.

natobasso's picture
3953 pencils

It's too bad you have a lock instead of a box.

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Powerpoint is not a design application

pokie's picture
1198 pencils

it's pretty ok... the right side is just awfully heavy. Can't really do anything at this point though, huh?

3dogmama's picture
1991 pencils

Overall, I like this logo. It's simple, clean and says what the company does. designmonkey and gwells have both made good points: introducing a second colour, fix the over-spacing on the "MOBILE SELF-STORAGE" line, and the concern regarding the lock's radial spokes--heavy those lines up.

"Without deviation from the norm, progress is not possible."
— Frank Zappa

"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber

btetzl50's picture
57 pencils

Thanks for the feedback. It's exactly what I was looking for.

Regarding the spokes: I had the same concerns, I think I may drop 4 of the spokes otherwise there will be too much white (with heavier line weights).

gwells's picture
1711 pencils

how does it look if you just drop the radial spokes?

btetzl50's picture
57 pencils

btetzl50's picture
57 pencils

follow the link for full size WITH smaller scale logos on the right (not visible in post)
http://www.yourblubox.com/blubox%20logoWORKING3.jpg

natobasso's picture
3953 pencils

#2 is best, but change "Mobile..." to the same blue.

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Powerpoint is not a design application

gwells's picture
1711 pencils

agree w/nate that #2 is the best. the spokes really aren't necessary. black works fine as a second color in the logo (and you'd likely be using it in printed a lot of printed material, anyway, so it makes sense to have it as a 2nd color financially).

i'd consider making the hyphen longer. not quite an en dash, necessarily, but long enough that it doesn't disappear at smaller sizes.

natobasso's picture
3953 pencils

I do still think the lock should be a box instead, but it works as is.

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Powerpoint is not a design application

Doug M.'s picture
421 pencils

I like your new goVault concept a LOT more than this. great improvement!

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