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rebinoh's picture
11 pencils

Brand and business card

This is a brand and business card I submitted to a client who runs a promotional business for unsigned talent.
Please let me know what you think of the concept and execution.

Any constructive criticism is welcome.

Thank you.

Commenting on this Image will be automatically closed on December 11, 2012.

rebinoh's picture
11 pencils

Looking for creative feedback. Thank you.

wgzn's picture
2109 pencils

not a lot to say about it. its all just type. more or les centered on the page.
which is not by definition a bad thing... there just isnt a lot of "design" to discuss here.

this next comment has nothing to do with your design but id be HIGHLY suspicious of anyone who calls themselves "president & ceo" of an organization that doesnt even have a website.

not that its a prerequisite. but a company without a web presence rarely has the process formality to justify a "president & ceo"

id bet highly, simply based on experience. that this is probably a hip-hop / r&b thing. and the guy has little actual history promoting full-time, fiscally viable artists...

i say this because "president & ceo" is an ego thing. and if he were blowing the (or any) doors off the world. he'd be promoting that every chance he had...

my point here is really simply a cautionary tale. get paid before you hand over the work. and dont expect this to be a cash-cow client. of all the self-styled, hip-hop empresarios who've come to me over the years, looking for free or budget work, promising i'd get paid or get a lot more work "when the single breaks" - exactly NONE of them has ever had a single break.

rebinoh's picture
11 pencils

You are very perceptive in your assessment of the type of 'client' it is. I was hoping on some feedback for the type of treatment of the 21 voice entertainment.
I have not given this to him and I am reluctant to do so due to the very reasons you've stated.

rebinoh's picture
11 pencils

You are very perceptive in your assessment of the type of 'client' it is. I was hoping on some feedback for the type of treatment of the 21 voice entertainment.
I have not given this to him and I am reluctant to do so due to the very reasons you've stated.

wgzn's picture
2109 pencils

the 21 voice logo isnt the worst thing weve seen around here lately. but i have to wonder why voice bisects the 21. just feels kind of arbitrary.

YoungZM's picture
908 pencils

Considering he has an "L.L.C" (supposedly) that should probably be on his card. In a court he'd be liable if he's advertising that he isn't LLC. +1 to WGZN's cautions and the poor people who pay this dude to promote for them. Without something as basic as a web presence or an officially registered email/ domain he can't hope to do anything other than bar hop and attempt at talking some owner into "taking a chance". I'm willing to bet those he represents look more official- you may want to counsel him into looking as official as his clientele if not more (obviously in a polite manner).

Other than that, I wouldn't mind if things were shaken up a bit and you left justified all the contact information so that it was easier to access for those reading. The leading is different in certain areas of the information so I'd correct that. I'm also concerned about your choice to make the 21 Voices Entertainment 3 different shades- it doesn't look like there's any specific reason other than "fun styling".

mara06's picture
2744 pencils

From a design standpoint, the first thing I noticed even before clicking on the thumb was that your "voices" are whispering (the gray versus black). That doesn't seem consistent with the type of entertainment your client promotes. The centered text lacks energy. I like the screened background.

I agree with others that the lack of a domain name seems odd, but I guess that's not something you have control over.

—

Mara

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