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Vootie's picture
1482 pencils

So French, So Bad

What's with the apparent inability of the French to express the unique appeal of their country in a graphical manner? It's not like they weren't once the world leaders at this. Think of those captivating posters for Parisian cabarets from the early years of the 20th century, travel posters from the Jazz Age for transatlantic liners, advertisements for exotic drinks or just about anything.

To a great extent the world's continuing desire to flock to France for a vacation is still driven by these mythic images, the expression of a vibrant, confident culture. But myths they are, and long-dead ones at that, judging from the current inability of the French to rise above the level of graphical banality when trying to convince us that France remains a land of sophistication and savoir faire.

Read the complete post on the Graphic Design Forum.

Commenting on this Blog entry is closed.

caoimghgin's picture
851 pencils

Did somebody wake up on the wrong side of their croissant this morning?

Without my sense of direction, I don't know where I'd be.

Cookie Creative's picture
97 pencils
joperron's picture
1 pencil

Wow.

Could you write a more biased and bigoted post please?

I'm not french but this is pretty terrible. The logo isn't great I must say, but what you wrote is just... wow.

Vootie's picture
1482 pencils

You can counter my point of view by showing me one example of a French government agency coming up with a good graphical promotion of France. Should be simple enough, if you find my post so "biased."

caoimghgin's picture
851 pencils

I don't just like this logo. I FREAKIN LOVE it! Making it more modest was a very bad call.

I think Vootie does not understand the value of using symbols (even mis-perceived or inaccurate ones) to convey the message. That logo is meant to appeal to an American, a Brit, a German...not necessarily another Frenchmen.

Without my sense of direction, I don't know where I'd be.

Vootie's picture
1482 pencils

Do you like all the ones in the post?

caoimghgin's picture
851 pencils

The non-boobs version was cowardice, no doubt. The last logo was horrid.

Without my sense of direction, I don't know where I'd be.

vinced's picture
6 pencils

I like all of them.

Anders's picture
412 pencils

I don't see the problem.

It was clever, and boobs are awesome and Frenchy.

Gregorr's picture
151 pencils

I think this one is grande!!

No amount of technology can save a bad idea.

qwertyale's picture
2044 pencils

I don't like french pop music.

yes I'm brazilian xD

Vootie's picture
1482 pencils

How about Daft Punk? Not pop but popular, thanks to Disney.

qwertyale's picture
2044 pencils

I love DP's concept... helmets and that Gap commercial with Juliette Lewis are cool.

Sometimes I feel their music a little repetitive.

yes I'm brazilian xD

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