Client Presentation
3dogmama (1991 pencils) | Thu, 2008-11-27 20:33When presenting to a client--as an example a line of magazine ads--I generally mount colour lasers on black gator board and set up on a ledge within the room to discuss.
Earlier this year, when I worked with another designer who was the lead on an account, I noticed that she presented initial creative differently to her client.
Material-wise, or electronically, how do you handle formal presentations?
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"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber
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A lot depends on the job and the client when it comes to presentations. For a logo that is part of a larger job (like a website redesign) I will just send comps in a nicely laid out pdf, and explain them in the email. For a logo that is main part of the project, I'll mount on black foam-core and present in person.
I'm not sure why I don't do a formal presentation for every job. I probably should be, but it can be very time consuming to build the presentation and schedule the time to meet... Perhaps I feel I'm too busy to do offer this service to my clients. Perhaps I need to re-think this lack of service.
Thanks for bringing up this issue. I'm very interested in hearing how others here do it.
sometimes there's no substitute to holding a mock-up in your hand and experiencing it as it should be when when the target audience receives it.
If you have a repeat client you do a lot of business with, a PDF makes more sense because they they trust you, and they are used to how you do things.
If you're presenting to a group of people, a powerpoint presentation or foam-board display in combo with mock-up handouts may make more sense, especially if you'll be presenting many items.
Of course if its one of "those" clients who love wasting time in meetings and refuse to make a decision, you might be better off just killing yourself now, before you die of old age in meetings...
"...and mamma cried: Watch out where the huskies go, don't you eat that yellow snow" - Frank Zappa
Laptop presentation.
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Natobasso
dirtandrust.com
"Powerpoint is not a design application"
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Dirt and Rust