Dust jacket for «Evolusjonsteoriens ikoner» («Icons of the evolution theory»
leov (37 pencils) | Wed, 2009-01-28 02:38
Draft for the dust jacket for a book about the icons of the evolution theory. The front, front flap and spine feel nearly finished, but the back needs more work.
I'm considering to use figures from the book on the back as well, like the front, but balancing the composition will be more difficult since the text and elements cannot be center-justified like the front. I'd love some ideas on this.
The typeface is Fabiol, which has a quite rough style more closely resembling renaissance typefaces than other recent renaissance-inspired book typefaces. I'm considering to use it for the book text as well, which might seem crazy, but I think this is exactly the kind of book product where this kind of font doesn't seem out of place.
Further, I might add that the vertical lines are just for reference to simulate the folds, and the margins are not yet precise (need some specs from the printshop).
Leo Valen
leo (a) code.coop
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The rest of the dust cover is visible in the attachment.
leo
Leo Valen
leo (a) code.coop
When the dust jacket is spread open, the image of Darwin is nicely blended with the cloudy background. The subtle change from one generation of insect to the other on the cover might be too subtle for some, but I gather that subtlety is key to your approach, which is appropriate for something that moves as slowly as evolution. Perhaps the earlier incarnation could be faded a little to help indicate the change? Does that make sense?
Just questioning your focus on a Renaissance look in your typography. DOn't get me wrong, it's a handsome typeface, but with the image of Darwin, I'm assuming the book centers on the development of his theory, which postdates the Renaissance by many hundreds of years. There were earlier scientists who experimented with genetics, of course, and a few of them would qualify as Renaissance (I'd be surprised if Da Vinci didn't dabble in this field of study) but they don't seem to be what this book is about.
Overall, a nice look. Good work.
Mara
Thanks for your feedback. The white lines are indeed just to show approximately where it folds.
Regarding the typeface choice, it's more of an experiment or exploitation of an opportunity to try something different, than trying to adapt the typography to the theme of the book.
I agree that it could be a good idea to dim the first butterfly if it was an earlier generation. But they are actually different species that have evolved to similar visual appearance even though they are geographically isolated and genetically different. I reckon that potential buyers won't immediately get that; but the idea is that the partial portrait of Darwin will tempt them to turn the book around and read the summary, which will briefly explain the concept and in turn (hopefully) make them buy the book.
leo
Leo Valen
leo (a) code.coop
I like it. Makes me interested. Although moth and butterflies are a bit overused nowadays for this subject.