erba organic clothing
wynnc (165 pencils) | Tue, 2010-11-02 21:40
erba is an organic clothing company. i wanted to achieve a natural organic feel. I also wanted to keep the logo as simple as possible. The leaves are attached to the b to represent a plant, with the b becoming the stem of the plant. Both fonts i thought worked well at achieving a natural kind of look.
all comments are appreciated
Commenting on this Image is closed.
Yup. It works.
Overall, I think the green leaf sprouting from typeface is getting a bit tired and worn out but that's not to say the style doesn't still have some life in it yet.
It's well executed and it's functional and it works very well as a mark. 'Organic Clothing' tagline needs to be bigger.
Well done.
Without my sense of direction, I don't know where I'd be.
yep pretty nice, the tagline is too small and will disapear when shrunk! nice start but i say take it to another level right now it just seems obvious and a bit boring but works just fine!
"i say take it to another level right now it just seems obvious and a bit boring but works just fine!"
What is this I don't even...
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
The leaf thing is okay, but the fonts don't work together very well imho - you have a very round face with a very square face.
its a pleasant start. but im having a big problem with the combination of light weight and tight kerning.
when reduced, it starts to read like "enloo"
It's nice to look at, but like said before fix the tagline. I'd like ot add that that glow in the dark green is anythign but organic. Tone it down a little.
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
i thought the shade of green was fine. it says "new growth" green to me.
glow in the dark tends to be more blueish...
I do see organic when I look at this, but do I see it being connected to a clothing line? No, but I think it would be hard to get both aspects of it into one good mark. I like it, though it is getting old. I say increase the size of the tagline and place it directly under the main type. Otherwise you have a pretty good thing going here.
try stitching the leaf (dash dash dash), it would make it more organic / human and also relate to fabric trade.
living on dreams and custard creams.
Well, first of all, there is a bad shrinking issue with typing proportions.
Just only test more spaced kerning if you don't want to test more recent typos to make it less 90's.
yes I'm brazilian xD