HA Identity
Hamorim85 (11 pencils) | Fri, 2008-10-17 01:52
Hi Guys,
This is my first post for critique. Hope this turns out to be a good expirience, look forward to hearing some good feedback.
Now for the fun part; I've been working on a logo for my self for the past weeks on and off (working for your self is harder than it seems to be). I am a student out of college and although currently employed I want to create a brand identity that speaks to my approach strategy development of designs and creative direction.
This identity will serve multiple purposes: 1) brand self, for future employers 2) brand self for freelance 3) brand self start up company in creative services.
There is Few Goals I want to achieve 1) to look mature; I want people to take me serious and disregard the notion that age means lack of expirience 2) Look Sophisticated and modern, I'm not afraid of minimalistic. 3) Look corporate and solid, to giving client confidence.
My approaches so far is to keep it clean, minimalistic. I've chosen typography over an iconic approach. I think typography grounds my main goals. My ideas are a bit scattered as you will see. I'm not sure wish given direction is best.
Let me know what you guys think!
Commenting on this Image is closed.
first, let me say bravo for exploring a lot of different ideas. i think there are some interesting things in there.
my personal favorite is the simple overlapping ha in the corners of the box. i think i like it because of it's simplicity, the lack of cliche or overly traditional symbolism (the solid box or circle), and the lack of any effects or need for gradients.
if you pursue it, you'll need to figure out how to combine it, when necessary, with logotype. but it stands alone very well, which is another reason i like it.
i like the one next to it as well, but not quite as much. the one with the circle that has a corner and the ha creative. again, it's not just a plain circle.
overall, a very nice start at exploring this.
I'm with gwells on the selection of D4. Simple yet interesting. I also like F2, but it could be because of its safe similarity to the bracketed usages of others.
I, as gwells suggested, would explore D4 some more (sorry, didn't mean to make a Dr. Seuss rhyme out of that!). I think it has the most potential of the logos you're developing. For interest's sake, try reversing one of the corners to face out and/or throw a "!" mark in behind HA.
"Without deviation from the norm, progress is not possible."
— Frank Zappa
"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber
Nice work! I've been looking at your designs for about 5 minutes, and I still can't decide which I like best: I'm digging E1, F1, A4, B3, D4, and F3.
I really like your name, too, it lends well to a business name, but the credit for this might go more to your parents, huh?
Where did you go to school?
thanks,
you know the funny thing about schooling is that i went to a vocational technical high school out here in Massachusetts. And for college I studied communications with very little if none design classes. But where the credit goes the most is my first job. I learned everything and I mean everything. I'm sponge i suppose, I love good design, some would say passionate about it. Any how... to end my ramblings... thanks once again...