How many fonts use in newsletters?

If you have different title fonts there could be 10 or more, but generally don't use too many. One main body font, one header font and maybe a few other variations should suffice...

says use only two font
not more then two

My professors in school used to have this saying—"you can't break the rules unless you know what the rules are." Basically this means that unless you know how to do it right—whether or not you choose to use 2 font typefaces or 20—you still have to execute it right in order to get away with it. It also depends on the type of newsletter you're wanting to design—is it geared towards a 20+ something audience, or 40+ plus. That makes a difference as well.

Just look at Paula Scher's work. She's notorious for experimenting with several different typefaces and it works! Her poster designs are typographical masterpieces. It just depends. And I don't mean the elaborate fonts, like Bighouse or DaddyOSquare—fonts like that are more meant for headers ONLY or logo designs, or something funky like a poster/flyer design. NOT body text.

So, I think as long as you know how to mix & match different typefaces (whether or not they're serifs or sans serifs), it needs to just work and not be too ornate or cluttered.

Good luck!

Suzanne Maestri-Walters

Assuming this is a standard, fairly conservative business client, you are better off choosing one serif typeface and one sans, and sticking to fonts within them.

I like to use a sans-serif typeface for headlines on editorials (a "letter from the CEO," for example) to differentiate them from straight news articles. The same face can be used for headlines on charts, graphs and so on, with the regular/book font of the same face for the data contained in them. They're also nice for pull quotes, although I sometimes stick to the serif font for those; it depends on what my eye tells me as I work.

I use the serif face in smaller italic for captions, photo credits, and so on. Some people find it effective to use a sans-serif face for these, but I believe they can be difficult to read. And, since readability is paramount, the body text and most headlines should be predominantly a serif face. I like the Garamond family for my serif typeface, and the huge Univers family for my sans. That's probably pretty ho-hum, but when I have to whip out a newsletter fast, that's the stylebook I grab, and I can hit the ground running.

But as Suzanne says, there are reasons for breaking with tradition sometimes. You know your client best.

not more.

I always use the never more than 3 fonts rule.

Create a style guide for the newsletter to keep your design consistent and to give it a 'look'.

Make sure you get good direction and feedback before you start so you know the rules, and how to break them to make the design that much better.

"Where the spirit does not work with the hand there is no art"
Leonardo da Vinci

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natobasso