Logo Feedback
gedelman (30 points) | Mon, 2008-12-15 18:23I do photography work and some illustration designs. I have come up with these logos. I don't want it too feel "corporate" as it is just a place to promote my own work. Do any of them work?
Thanks!
Commenting on this Image is closed.
what made you decide to use the puzzle pieces? they seem to run contrary to your stated purpose of looking corporate, since they're quite the powerpoint presentation cliche.
Thanks for the comment. Well, I wanted to emphasize "solutions" since that is really what my line of work is all about. I understand what you are saying about the cliche thing and you are right. The problem is that I want a symbol for solutions that stands on its own and scales well (down to 24x24 px).
the problem with cliches is that, well, they're cliches. they make poor logos because they are very unoriginal.
i would suggest working on concepting and seeing if you can find some other ways to say "solutions" without using cliches. or at least, if you're going to use a cliche, try to find a different way to do it than the most obvious way.
Yep, you are right. Funny thing about this is that I have designed many logos and know all about the proper requirements. For some reason, when designing your own logo, it is much harder. You are much more critical and at a certain point loose the inspiration and come up with the crap I just showed here. Thanks for the critique.
I'm still working on and thinking about my own logo. Posting it here will require a night of tequila shots/liquid courage. :)
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Natobasso
dirtandrust.com
"Powerpoint is not a design application"
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Dirt and Rust
I know what you mean! You can be your own toughest client, for sure.
If you're scrapping these anyway, I suppose it doesn't matter, but my preference would definitely be for the one on the top.
Gwells said your stated purpose was to look corporate... if I'm not mistaken, that's the opposite of what you said, that you DO NOT want to look corporate. If that is the case, I would definitely change the type some, because it does scream corporate to me.
As do the pseudo 3-D perspective ones. Not that it isn't cool, but it just reminds me of corporate and/or 90s.
The one thing that can be said for cliches is that they got that way because they ARE very well associated. They DO get the image across, though to appear unique and creative, I think I have to agree with the others in saying that something else would do the job better.
Yes, the first one was also my choice. Correct, I did NOT want this to look corporate so the font is maybe a little to clean for the message I'm trying to get across. Looks like I'm going back to the drawing board. Thanks for the insight and helpful critique.
Logos are not about art and originality so much as they are about making a recognizable symbol that people will identify as belonging to YOU (or the company you are designing it for)
Therefore, if it's so well used that it can't easily be remade in your image for another 100 years, then toss it out. However if you can remake it in an original way, then you get the benefit of the symbol recognition combined with recognition of your brand making it that much more powerful.
As an example, I give you the Cross...the cross has to be the most cliche symbol in the world, and yet it keeps getting reused. (No, Christians weren't the first and Hitler was't the last)
"...and mamma cried: Watch out where the huskies go, don't you eat that yellow snow" - Frank Zappa
True. My problem was that I tried to use a generic symbol and alter it to look unique, which miserably failed :(. Yes, the cross gets reused, but it will be harder and harder to get a symbol that includes the cross that can stand on its own (without text of organization). These days they are making it happen because they use both the symbol and text of the organization as the complete logo. They can't separete the two and I wanted my symbol to be able to stand alone without any text. Hope that makes sense.
Thanks.
It's been said and, I think, linked to before - but this is always worth a read over:
http://www.tannersite.com/rules-of-logo-design/
Walks_in2's point: "Logos are not about art and originality so much as they are about making a recognizable symbol" is spot on too.
Thanks for the link!
Solutions is too generic, the Microsoft Office "puzzle pieces" even more so.
Besides solving problems, as any good business does, what sets you apart from your competitors? Why should a customer choose you?
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Natobasso
dirtandrust.com
"Powerpoint is not a design application"
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Dirt and Rust
Man, it seems like I give little opposition to any of you but you are also correct. Good news is that I have designed a new logo now that strikes me as absolutely intriquing and unique. I had already come to the same conclusion that you commented on here that the solutions is to generic. This is why I forced myself to think into the puzzle to begin with. When I get the courage, I will post my new one.
"There's a time to be brave and a time to be timid. This is a time to be brave."
Post away...
"Those who dance are thought mad by those who do not hear the music."
"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber