This seems more like a sign than a logo. In your hierarchy the word "the" is given too much importance. All your elements feel disjointed. Maybe try sketching out a bunch of concepts and narrow down from there.
Do your next version in black and white first. This one is very disjointed and hard to read. You want your logo to make it easier to understand the business it represents -- not harder.
Imagine applying this logo to anything: Biz cards, letterhead, websites...it's going to be a royal pain with such a vertical orientation. Keep these and other possible applications in mind too with your redesign.
Obvious isn't necessarily good. It is disjointed because all of your elements (the words, wine glass, musical note) seem randomly placed without much thought behind it. They are too separate, not cohesive. A logo really needs to be thought out before you just start combining text and images. What is unique about "The J Club"? What are you trying to convey?
Submitted by Leaky Penny on Fri, 2007-11-23 23:12.
The colour is not helping me like this at all. The musical note looks liek an after though, an accident...and not the good type of accident. The cropping is horrible. The font choice is nice but terribly scewed, did you "free transform" it?
Fonts are not meant to be transformed in the majority of cases. You should leave them alone. Years were spent creating them and getting the spacing just right. Why mess with that if you don't have to? I don't think you should.
This logo lacks readability and balance. Can you try again?
what do you see first when you look at this? what do you notice last? the least important object, hierarchy-wise, on this page is the word "club."
then look at relationships. there's only one relationship here, and that's the letter "J" with the glass. and it's not a strong relationship because the curve of the J and the curve of the glass compete with each other.
try working more to relate the J and the word club together. that's the actual name of the club and you have it disjointed here. they're two very separate objects.
i also think that the word "the" should be the least important thing on the page.
as far as the glass and the musical note go, they're really just plopped on the page with seemingly no rhyme or reason to why they're where they are.
you need to come up with a real concept here first. it looks like you've taken the three text elements ("the", "J", and "club") and dropped them on the page with two pieces of clipart that represent a basic element of what happens at the business and jumbled them together. the only conceptual element you've used at all is trying to marry the J with the glass, and i don't think it was particularly successful.
how about trying to work the letter J into a shape that resembles a musical note? just simply put:
the J club
with some nice typography and the create J with some semblance of a music note. the word "club" should imply drinking by itself.
especially when creating logos, simplicity is key.
You have really given me helpful critique, it's was very helpful.am fresh in the design industry and with less than a year of working experience. being among the best is my goal
This seems more like a sign
This seems more like a sign than a logo. In your hierarchy the word "the" is given too much importance. All your elements feel disjointed. Maybe try sketching out a bunch of concepts and narrow down from there.
Fricking awful TBH.
Colour is horrid, font is poor, there's nothing unique about it.
Scrap it, start over.
agreed
it's not hip, not modern, not a place you would want to go. sorry, def. scrap and start over
your views
well u know wat i tend 2think the simplicity of my design gives it a unique feel
well
ad love 2 see ur design.give me some inpiration
Do your next version in
Do your next version in black and white first. This one is very disjointed and hard to read. You want your logo to make it easier to understand the business it represents -- not harder.
Imagine applying this logo to anything: Biz cards, letterhead, websites...it's going to be a royal pain with such a vertical orientation. Keep these and other possible applications in mind too with your redesign.
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Powerpoint is not a design application
please explain
please explain disjointed.the musical note and the wine glass seems rather obvious
but am open 4 new ideas.
thank you
Obvious isn't necessarily
Obvious isn't necessarily good. It is disjointed because all of your elements (the words, wine glass, musical note) seem randomly placed without much thought behind it. They are too separate, not cohesive. A logo really needs to be thought out before you just start combining text and images. What is unique about "The J Club"? What are you trying to convey?
Disjointed meaning not well
Disjointed meaning not well put together; confusing.
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Powerpoint is not a design application
What else can be said...
The colour is not helping me like this at all. The musical note looks liek an after though, an accident...and not the good type of accident. The cropping is horrible. The font choice is nice but terribly scewed, did you "free transform" it?
AGREED
I must say ur right but let me ask what wold u have used instead of free transform
What I would use...
NOT free transforming?
Fonts are not meant to be
Fonts are not meant to be transformed in the majority of cases. You should leave them alone. Years were spent creating them and getting the spacing just right. Why mess with that if you don't have to? I don't think you should.
This logo lacks readability and balance. Can you try again?
----
Powerpoint is not a design application
start off with heirarchy
what do you see first when you look at this? what do you notice last? the least important object, hierarchy-wise, on this page is the word "club."
then look at relationships. there's only one relationship here, and that's the letter "J" with the glass. and it's not a strong relationship because the curve of the J and the curve of the glass compete with each other.
try working more to relate the J and the word club together. that's the actual name of the club and you have it disjointed here. they're two very separate objects.
i also think that the word "the" should be the least important thing on the page.
as far as the glass and the musical note go, they're really just plopped on the page with seemingly no rhyme or reason to why they're where they are.
you need to come up with a real concept here first. it looks like you've taken the three text elements ("the", "J", and "club") and dropped them on the page with two pieces of clipart that represent a basic element of what happens at the business and jumbled them together. the only conceptual element you've used at all is trying to marry the J with the glass, and i don't think it was particularly successful.
how about trying to work the letter J into a shape that resembles a musical note? just simply put:
the J club
with some nice typography and the create J with some semblance of a music note. the word "club" should imply drinking by itself.
especially when creating logos, simplicity is key.
THANK YOU ALOT
You have really given me helpful critique, it's was very helpful.am fresh in the design industry and with less than a year of working experience. being among the best is my goal