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jcxm360's picture
86 pencils

Magazine Ad

Magazine Ad

This is for Graphic Design class. I was to create a one page ad for Hampton Hotels. The ad is to atract families who want to go on vacation together.

Hotels by the beach..

Thanks for your comments..

garyW's picture
143 pencils

One minor suggestion: don't hyphenate the client's name in the body text.

Did you design the logo? Nice job.

jcxm360's picture
86 pencils

The logo was the only thing given to me by the professor.. Yeah I noticed the Hypenation mistake after I mounted it and turned it in..

Thanks..

Jammo's picture

As Gary said, don't hyphenate the client name.
I love the layout and general feel of the ad.

Looks great - nice one!

__
Goo

Tigerstorm's picture
1010 pencils

The H in Hampton in the logo looks just terrible.. I guess it's a default style found in Photoshop or something.. Perhaps have a check at the text and fix it so words like Hampton Hotels get on it's own row and so on..

Othervise It looks good..

humbick's picture
26 pencils

very nice, looks very professional like right out of a magazine.. the only thing that stood out to me a little like tigerstorm above is the H.. it would look natural if i was flipping through the pages but after looking at it for 3 secs i would say just give it a very very thin stroke/outline, and maybe the slightest drop shadow, but just make it stick out (literally) a little more. and if im not getting picky enough, maybe fade the gradient that fills it just a little bit or give it like 80-90% opacity and see how that looks..

very nice ill have to look at this when i make a simple magazine ad

AquilaStudio's picture
17 pencils

I am a very hard critiquer but man the distance between the H and the N and H and H is different! "Every great hotel deserves a family" You should never compliment your self. The boy's clothes do not fit the poster. Instead of three thumbnails put four. Paragraph should not be there. Style on H sucks. I recomend shifting the H to the beggining of the logo so it would be
"H&H Hampton Hotels"
Hampton Hotels in a smaller font.
Curning stinks too.
How much do I have to tell people.
NEVER PUT A SHADOW ON A LOGO. IT ONLY CAUSES PROBLEMS.
You can replace the H&H with:
H

Creative_NRG's picture
484 pencils

I appreciate an eye for detail but did you have to be such an arrogant jerk? If you're going write an asshole critique to a student at least learn how to spell 'KERNING'. That's a fundamental design principle and spelling it 'Curning' makes you look like a complete moron.

And here are some other things to consider:

critiquer is not a word
your self should be spelled "yourself"
"How much do I have to tell people." [needs a question mark, not a period.]
recomend should be spelled "recommend"
Where is the H&H you keep referring to?
Don't tell someone his work sucks when it's better than what's on your website.

mara06's picture
2153 pencils

Please consider taking your own advice and stop complimenting yourself.

That aside, I think you owe this fine young designer an apology for your hostile comments.

Your choice of words may be more a matter of not understanding English than of any aggressive intention. If so, I suggest that you refrain from offering sensitive criticism of other people's work until you are able to communicate adequately in their language.

Mara

Waleed's picture
535 pencils

There's also an etiquette for conversation or conveying opinions to others, and your post has none of it.

Edit: On the other hand, your post made me curious to see your website. I have to admit, it was very humorous in all aspects (content and programming).

mara06's picture
2153 pencils

A very polished job! Congratulations.

I won't mention the hyphenation issue, because you already know about that. You do need to nudge the decorative "H" to the right, so it's centered between the Hilton and Hotel.

Was the photo your choice? It's charming, and suits the theme, but the hotel in the background doesn't look very appealing, does it? It seems rather more like something under construction. You might want to consider layering in a better shot of the place, or maybe enhancing the Black plate in that area, to give it just a little more definition without ruining the "foggy distance" idea.

Again, very nice work! Be sure to show us more as you continue your education.

Mara

AquilaStudio's picture
17 pencils

I am 12. Give me a break about kurning

onegirlcreative's picture
1095 pencils

I'm sorry, unless you have at least a little bit of experience and an education beyond the 8th grade, you do not have the right to critique someone else's work, especially in the hostile manner that you chose. And it's KERNING, geez—it was spelled out for you earlier and you still cannot remember how to spell it? MAJOR aspect of design—know your typography (and the labels—tail, arm, bar, ascender, descender, spine, cap height, etc.) and other very important aspects of design, like leading & kerning, etc.

My recommendation? Get some pubic hair and experience before you insult others on their designing techniques, especially when you obviously are not a designer and consider yourself one just because you know how to write HTML and use Photoshop. There's more to design than just knowing the applications.

As far as the magazine ad goes—I think it looks very professional and I like the idea of the tagline, I think it fits except for the fact that you really can't see the hotel. If you're going to use the tagline "Every great hotel deserves a great family" then make the hotel a little more prominent than it is (deep in the background). Otherwise, I love it! It's appropriate and it's a really nice magazine ad. I hope your professor likes it, too.

Good luck!

--------
"I am not sick. I am broken. But I am happy as long as I can paint." ~ Frida Kahlo

www.onegirlcreative.com

mara06's picture
2153 pencils

Mara

stapel's picture
40 pencils

I would change the big image. The people are okey, but the background looks foggy (not like neverending beach), the building (hotel) looks under construction. The little images are okey. The typo and the used font looks very good. The effected H is a kitsch in my eyes. The drop#ed shadow behind the "Hampton Hotels is enough. I wouldn't use this H.

Professional designers are making little mistakes, too. Nobody perfect...

Good Luck!

natobasso's picture
4004 pencils

Make the headline more prominent and you're there! ;)

There's a hierarchy of information that needs to be followed. What's the most important message about your ad that the client wants to get across? That should be the headline, and that should be the first thing your eye sees.

Well done.

Nathaniel
Bass. Graphic Design. Junior IT.

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