MOOV WITHOUT PAIN
captonjohn (347 pencils) | Thu, 2008-01-31 15:27
This is an magazine ad for moov pain relief which is used in muscle & joint pain. The concept behind ad is that when you suffer from joint pain then you can't move properly at that time you can't think for doing such difficult Indian Yogasana. Yogasana is also useful to cure body pain & makes body strong. So use moov.
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Did you make those human letters?
I wonder if it would be improved if you made that copy on the bottom less similar in weight/color/position. It may stand out more if you differentiate the two. Excellent work
Great ad. I would strengthen the text at the bottom. It is a little difficult to read at its current size. The MOOV WITHOUT PAIN headline: try removing the word MOOV and slide the text WITHOUT PAIN beneath the MOOV bodies and enlarge and bold so it all reads as one, yet doesn't detract from the excellent bodies illustration.
ttfn!
3dogmama
"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber
i'll agree with the comments above. i would also add a little contrast between the bodies and the background so they pop out a little more on the background.
but nicely done in general.
Make that text on the bottom stand out more. Also work on that catch phrase. It should be bolder, more mroeminent. Love the concept man! Is this going to be a two page spread?
Leaky Penny
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I'm going to print it out and eat it.
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