New Logo: Animal Planet
Waleed (540 points) | Thu, 2008-10-02 08:40I've always admired how designers carry out their discussions here, but I still cannot find a discussion about the new logo of the Animal Planet Channel. Could some designer please start the analysis?
Their website: http://animal.discovery.com/
Thanks,
Waleed
Commenting on this Forum topic is closed.
| Attachment | Size |
|---|---|
| animal-planet-logo.jpg | 20.93 KB |
I found this thread here: http://www.creativebits.org/what_the_hell_is_this
Not much of a discussion, but more of a bashing & name calling thread..
---
http://twitter.com/waleedalzuhair
You're right, and I'm not proud of the position I took within that thread. And looking back, I think some of us behaved like a pack of wolves with the newly introduced logo our fresh kill. Guess it kind of tied into the subject...
Now, having lived with the logo for a bit, it's growing on me and I can see why it works. Its pure simplicity lends itself to an entire spectrum of uses. I like how they employed the transparency with the new logo and angled it on their website. It doesn't destroy the base logo, and as stated above, it displays what can be achieved while retaining the look.
I still see the open bird's beak in the sideways "M", driving home the fact that it is all about the animals, and the green of the jungle/wilds combined with the blockish uneven sized letters convey an animalistic theme.
Signed,
Sitting in Canada eating crow. Yummy.
"Without deviation from the norm, progress is not possible."
— Frank Zappa
"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber
still not all that fond of it. i can't think of a better word to use than "amateurish." it feels very clunky and like someone was trying to hard to make something happen that didn't quite happen.
here's the long conversation on brandnew (132 comments).
http://www.underconsideration.com/brandnew/archives/animals_gone_wild_sort_of.php
I remember that thread well.... hmm... looks like I never commented.
hey i think that the logo was fine the way it was but the change is fine too.... i love that show it really gives good informationa bout the animals and what their life style is like thats why i enjoy the show so much i would advise everyone ot watch the show because it is the beatie....and i just wanna take time out and give thanks to the time that we shared with jeff Irwin and for the time and dedication that he put into his job and i wanna just let his family know that i still watch the shows that comeon from the previous shows of him just to get it out of my head that he is dead but i am really sorry for your loss....well thats all folks.
jeff? isn't it steve???...