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jamesstanbridge's picture
19 pencils

Oceanic Charters

A logo done for a fishing business called 'Oceanic Charters'. Just want to hear some feedback and honest critiques are welcome.

Cheers, James Stanbridge.

Commenting on this Image is closed.

Anders's picture
413 pencils

The fishy might prove too detailed in several situations.

volitionart's picture
38 pencils

agreed.

i like this for the side of a boat maybe, but for printed material that might get smaller in size, i'd look to create a silhouette of the marlin...

wgzn's picture
1711 pencils

kerning is a bit choppy... but maybe thats just the wind ; )

Art D. Rector's picture
2772 pencils

WHAT? No comments about "objects as letters"? I used a SUN for an O and you killed me. This guy has a wave with a detailed marlin for the SAME LETTER and you say... NOTHING?!!???

wgzn's picture
1711 pencils

anders summed up part of the logic against doing that in his first comment, art.

but yeah, since you pointed it out art. making letters become objects is a VERY slippery slope. i would just say dont do it at all.

but if you must, it needs to be either:

- very funny (or intentionally tacky)
- very subtle
- very well articulated

this one satisfies the third criteria.
art, yours was simply a dot

Art D. Rector's picture
2772 pencils

Anders was referring to the detail - not the object as letter.

IOW... FAIL. You clearly stated it was a RULE when you wanted to trash my piece. In my mind - after THIS hypocritical post - the rest of your critique now falls flat too.

wgzn's picture
1711 pencils

the detail concern is part of the discussion against using objects as letters. but as i have mentioned in a handful of earlier critiques. if it HAS to be done, there are ways to minimize the offense.

and i agree. in 97% of cases its a horribly a bad idea. and is usually the first sign of a hack. but in this case it was handled competently. so i give the OP a pass.

again art. yours was a DOT.

Art D. Rector's picture
2772 pencils

Dude... you're busted.

I'll say one thing - you, me, gwells and Anon better never get into it, because that debate will rage until the end of time.

wgzn's picture
1711 pencils

whos "busted" art? you are being a real cry-baby on this.

just because you did one house-wife quality design. and nearly everyone called you out on it.
trolling around other critiques looking for holes in our logic - aint gonna make your design any better.

jamesstanbridge's picture
19 pencils

It is for a side of a boat. E.g. it is going to be 1 metre and a half high.

Not quite done with the kerning, and I may be swapping out the font for another one with less extreme and less sharp, pointy serifs.

My major concern is that in a font without really circular 'C's, the text looks out of place as the 'O' is circular in shape.

Not quite happy with the final wave, so I am looking to adjust that later today.

Anders's picture
413 pencils

If it's going to be that big, I say keep the marlin as it is.

That fishy is lookin' preeeeetty sweet.

wgzn's picture
1711 pencils

yeah, the wave was the weakest part. looks more like a pie-in-the-face of the fish

Anonymous's picture
141 pencils

That initial would not look out of place in an illuminated manuscript on game fishing. Huzzah!

Write a wise saying and your name will live forever – Anonymous.

http://theghostwriterinthemachine.blogspot.com

EL Fardo's picture
80 pencils

I love the 'O' Marlin.
It works in my opinion because:
- it retains part of the letter form, being the wave
- it retains the colour of the letterforms
its quite a seemless transition from letter to image.
work on the kerning and your on a winner!

Donkdafied's picture
80 pencils

Nice fish! Think my concern is the bottom line of the "O" shape. The outline appears to get a little to thin and the bowl of the "o" becomes a tiny bit unbalanced. Also as stated above the sea foam ain't quite working. Good work imho.

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