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caoimghgin's picture
845 pencils

Omedia

Addressing critiques of previous design post. Reducibility is enhanced. Decided to use three rings to create the blue 'O' in the mark. The 'v' in videography now lines up to the O.

As to the 'O'/'videography' reading as one...thats a feature. A small homage to Monkey who came up with OMG for OMediaGroup. I intended the viewer to internally dialog 'Ohhh! videography'

OK boys, take your best shot.

Without my sense of direction, I don't know where I'd be.

Commenting on this Image is closed.

wgzn's picture
1711 pencils

"Reducibility is enhanced."
ok, but only by about 6%

this is a yawn of an approach.

riqsane's picture
149 pencils

the O looks floating

Ricky Sam
www.rickysam.com

EL Fardo's picture
80 pencils

yeah i think with the blue receeding into background and the orange coming forward the O needs to be made alittle bigger, and sit lower to balance this.

Ivan's picture

I like it.

Leaky Penny's picture
2616 pencils

I wish that orange was darker. Otherwise solid work.

Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com

I'm going to print it out and eat it.

-Unknown Artist

qwertyale's picture
1835 pencils

don't agree with type.

there are a lot of other fonts and kerning working to fit it.

yes I'm brazilian xD

caoimghgin's picture
845 pencils

How can you hate Ariel Rounded MT? The official font of Web 2.0. ;-)

Without my sense of direction, I don't know where I'd be.

qwertyale's picture
1835 pencils

prefer more circular O
actual type make the logo 10 years old

yes I'm brazilian xD

3dogmama's picture
1991 pencils

Suggestions:
Try Garamond or Meta.
Remove a few of the dots to add a bit of tension.

"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber

Art D. Rector's picture
2772 pencils

Go back to the critique front page and look at the reduced version of this one and the older one. See how subtle the detail is on the old one? This one looks a little clunky in comparison.

Just an observation.

caoimghgin's picture
845 pencils

I totally agree. 100%.

Without my sense of direction, I don't know where I'd be.

monkey1979's picture
684 pencils

I really want to be nice about this, but am finding it difficult, it is a huge improvement on the previous 'bargain bin' glossy shit we have seen before, but this is lacking in personality and movement, the colours are cheap and the type treatment is boring, minor changes could make this nice. Keep at it. Your first version was better, I liked the way it looked slightly 'out of focus' with the smaller dots, don't worry about reducibility, that will re-enforce the fuzzy look. I just think it is quite generic, that may suit the business though.

I like the idea of the eye / lens. What other sketches have you come up with?

I can't imagine anyone ever saying "Oh! Videography!" haha

Sorry to be so negative, but critique is all about honest opinions, and they are made all the harder knowing your employer is looking over your shoulder in here.

living on dreams and custard creams.

caoimghgin's picture
845 pencils

No no! Good stuff. Appreciate the critique. I think the first one was the better of the two. Unfortunately, the client hasn't been in contact so I'm in a hold pattern right now.

Without my sense of direction, I don't know where I'd be.

riskart1's picture
146 pencils

I"m sorry to say but the "dots" are overdone on everything. i like the typography and colors- great start

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