Pat's Pets
Leaky Penny (2616 pencils) | Sun, 2011-08-14 17:40
Hey guys,
I was asked to create 3 flyers for a friend opening up a pet store nearby. Doing what I do, I created this cutesy series of posters that he can put up at various locations. It's not going to be a huge marketing campaign, but he wants something eye catching.
This is what I came up with, but it's missing that certain something. Any ideas what I can add to make this reach out and punch people in the face? References, links, ideas?
Thanks
—
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
Commenting on this Image is closed.
I'm thinking of changing the tone of the chameleoon to blend in a little more into the background, maybe use some orange in him.
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
Pretty neat, but I'm no fan of the outline for the "coming soon etc…". Makes it hard to read.
Like the idea of the chameleon blending in somehow.
Use the same advice I gave you on the turtle, only put the black "action" lines above his head like the turtle. That will give you space to enlarge this guy too. The animals have to all be a similar size if this is a series - so watch that the turtle doesn't overpower this one with size.
As always... jmho.
I did what you suggested, and I see a notable difference. Check it out.
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
looks good. but it might work better if he's stepping or hanging on something(now it looks like he's floating, which is a bit weird) maybe one of the stripes bend out so he's hanging on to it. also it might look good if you actually erase some fill from the tail. from opaque to translucent, that way the fill is blending to the background and all you can see is the outline. just a suggestion.
Having one of the stripes bend ias a brilliant idea. Thing is if I have him interacting with the background (standing on a stripe, blending in etc) I feel like I'll have to do it with the turtle too and the parrot (which is the third one). I think it'd be cheesy to use the same idea of the bent stripe for all of them.
I really liked the expression on their faces, but you guys are right, I'll try and tweak them to make them look a little happier.
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
Typographic treatment is easier to read and more eye catching in the first poster, just use a thinner outline around "PatsPets." The cheetah print here is competing with the background pattern.
This goes for both the chameleon and turtle:
Neither of the animals look inviting. They look shocked, almost like "oh crap! A pet store! They gonna try and sell me?!?" They should be more like "hey! A new pet store! Come meet me and my friends!"
I'm not saying give these guys the full-on Disney treatment, but c'mon, they have faces and eyes; give them appropriate emotions.
That's pretty much exactly what I was going to add. The chameleon needs something to perch on, and both of them look kind of unpleasantly surprised. It's not exactly clear that it's blending into the orange - having him absorb some of the striped background pattern would make it obvious.
I feel ya on the faces, but I kinda like the comical, confused look they have. The turtle does need work though, he just has this creepy blank stare...
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
I think having the chameleon blending into the background is clever, but unnecessary for this job.
No amount of technology can save a bad idea.
I would take the whole "bending the background" to the next level. I would warp the background stripes to form the chameleons body, straight striped background just utalizing the bending of the lines to mimic the chameleons body. Then just have the eyes or something be noticeable.
THAT would be pretty sweet.
Visit me at Huemor Designs
www.huemordesigns.com
Visit me at JGDesigns
www.jeffreygapinski.com
It would be an incredible idea, but if I do something with the background for the chameleon then I'd have to do it for the other two animals. Frankly, the deadline is tight on this one and brainstorming is not an option. Maybe for another project in the future.
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
Gotta lose the jaguar spots.
"It's a ZOO in here" needs kerning and maybe another location - perhaps somewhere above the lizard.
Not sure I like breaking the borders either.
Just some thoughts to confuse you further.
I won't do the breaking borders if I can't do it effectively on all three. Time is gettign tight so redrawing the turtle is not an option. I think I'll get rid of the action lines altogether and enlarge the animals.
Made the Stroke thinner on both the PATSPETS and the text on the bottom. I like your idea about putting "It's a ZOO in here!" on the top. I like it a lot. What would you think about it being typed on an arc?
P.S. is this getting confusing for you guys? Should I start a new thread or keep going on this one?
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
Oh, and here it is without the curved text:
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
id probably swap the tagline and logo. lead with the logo. put the tagline under the critter
Which version of the tagline looks better to you. Im a fan of the curved one but also a fan of never putting type on a path.
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
if the path paid some kind of homage to the shape or position of the critter, it might make some sense. but at first glance, id just try swapping them as is... straight line.
I like the two that are together with the curved text. The iguana seems a tad large in comparison to the turtle though. The other thing - and you're gonna hate me for this - more outline! Try double whatever size that is and see if you like it (Too fat? Try 1-1/2). The .com might not look so out of place if you added a white outline to it too. Just a thought.
For me though - nice. They could go as is imho.
I agree with Art; just a little more stroke on the text and you're done.
I still maintain that viewers won't see a green lizard absorbing some orange, they'll just see a beige lizard. A really easy way to make it better is to give him the stripe background pattern at 50% opacity, then use distort/spherize/some similar filter to wrap the pattern around him for depth.
You said there's 3 of them - let's see the other one!