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BrightEyeZ's picture
14 pencils

Personal Logo

Okay, so here is a personal logo attempt. I'm not sure how I feel about it after looking at it a few times. I am torn between this type of style and a more edgy style. Who knew a personal identity could be so hard!! I would love some feedback on this design if anyone has a chance!! Thank you!

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mara06's picture
2549 pencils

What is your design speciality? What clients are you hoping to attract, and for what kinds of jobs?

The things I think of when I study this are notebook paper reinforcements (albeit unusually colorful!), 45 rpm records at a sock hop, 1950s. Retro, in other words. Will that work for or against you? I have no way of knowing this.

The typeface is frankly uninspired. Since the descender of the Y in Stacy's intrudes too much on the word "designs" below it, how would it be if you started "designs" to the right of the "Y" descender?

Mara

GregSauce's picture
110 pencils

It looks like a clothing tag for a craft fair.
Maybe this is the intended use?

If it's a logo, It needs a lot of work.

"Good design is obvious. Great design is transparent."
— Joe Sparano

"Good design is obvious. Great design is transparent."
— Joe Sparano

TylerR_NKY's picture
239 pencils

Your pushing people off the page with the circles. When I look at it my eyes go down to your name, past your name and off the page. The focus isn't kept on "Stacy's Design" which would be your goal.

Communicate don't decorate.

Another thing is, if I saw this out I would think "clothing designer" before I would think "graphic designer."

'I am a patient boy, I wait, I wait, I wait, I wait'

Leaky Penny's picture
2612 pencils

Hierarchy is key with multi element logos.

Leaky Penny
www.leakypenny.com

“What ain't no country I ever heard of. They speak English in What?”
~ Jules Winnfield

Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com

I'm going to print it out and eat it.

-Unknown Artist

gwells's picture
1711 pencils

doesn't look like a logo to me. i'll agree with most of the comments above and add a couple of more.

the kerning is terrible. look at the 's relationship. how "ta" is much tighter than "ac." how far apart "tacy" is from the "S".

the word "designs" is tracked very loosely and it looks like it's even expanded a little (don't do that to type, it was designed to be a specific width and looks wrong when you stretch it).

and i'd choose something other than georgia as a type face to work with. don't use fonts that are system defaults, they're too ubiquitous.

i'm not really sure i see a concept here. why did you choose the eyelet circles? the name "stacy's designs" really does say "crafts" instead of "graphic design."

Jawharino's picture
2 pencils

I think that you have to drop the circles, its too much, maybe you need to focus on font only. You need to portray your identity in an approachable design.

Try to scribble before you jump to computers.

TylerR_NKY's picture
239 pencils

Ok people have been saying this a lot lately. Though it is good advice, people really need to QUIT ASSUMING POSTERS HAVEN'T FIRST!

She could have done 20 thumbs and this is what she started to develop, we don't know.

'I am a patient boy, I wait, I wait, I wait, I wait'

Leaky Penny's picture
2612 pencils

The thumbnails are what she should be presenting. Of course, if she likes this idea she should go with it, but general consensus is the concept is weak. Perhaps if she did show the thumbnails maybe this and another concept could've been worked together to come up with something stronger. Eitherway, a lot of people post here haven't sketched anything before showing. It works for some, but obviously not for others.

Leaky Penny
www.leakypenny.com

“What ain't no country I ever heard of. They speak English in What?”
~ Jules Winnfield

Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com

I'm going to print it out and eat it.

-Unknown Artist

mara06's picture
2549 pencils

I have the original sketch of my Tulip's Closet logo, so there. ;-) And about 25 others, too. Next time I work that way -- and I often do -- I'll post the sketch and the Illustrator file side by side. I'd like to see how other people translate their scribblings. Sometimes, I find the sketch just doesn't vectorize well, and it has to take one for the team.

Mara

Leaky Penny's picture
2612 pencils

I find the scribbles and sketches add such a personal touch to the design, even if they are discarded. Also, I'm redoing my print portfolio, and I think I'm going to incorporate some of my sketches ( along with thought process and finals) of some of my best pieces in there. Thoughts?

Leaky Penny
www.leakypenny.com

“What ain't no country I ever heard of. They speak English in What?”
~ Jules Winnfield

Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com

I'm going to print it out and eat it.

-Unknown Artist

gwells's picture
1711 pencils

i don't know if i'd mount the process on a board with your final piece, necessarily. but i'd definitely recommend bringing an envelope that has sketches, comps, etc from one of your better pieces. art directors love that shit. but i think it's a bit overkill to make it part of the main presentation.

mara06's picture
2549 pencils

Clients love that shit, too. I don't know if it's because they're sadists and want to know how long & hard we've worked for the money, or if they're really just frustrated creatives. probably a little of both. I agree, take a few sketches (and commercially printed results) with you to whip out if it seems like a good idea at some point in your digital presentayshe.

Mara

BrightEyeZ's picture
14 pencils

thank you very much for all your feedback. I agree with what you guys are saying, and thank you for being so honest because if made me see things that I was simply looking over before. I'm having alot of trouble with this personal identity thing...::sigh::. Back to the drawing board. If anyone has any suggestions at all PLEASE feel free to let me know!

My name is Stacy Trudo, and I would like my logo to say Stacy's Designs or something to that effect. Again, any ideas to help get my creative juices flowing are very much appreciated. As you can see I could use all the help I can get!

mara06's picture
2549 pencils

What do you design? Be sure to include that in t=your brief next time so we can get a better picture in mind of how your branding ideas realte to that.

And you're right: it *is* hard. That's why so many of us have farmed our branding out to other designers. I did, and I was thrilled with he result.

Mara

BrightEyeZ's picture
14 pencils

What do I design... well I am a recent graduate so I don't have as much "real world" experience as I would like. But my portfolio includes a lot of advertising design, logo (ironic I know), book design (interior and exterior), package design, and more recently I have been trying to expand my abilities and have gotten a certificate in web design. Ultimately I would like to end up in some kind of advertising.

Also I do a lot of fine arts - i.e. oil painting, acrylic painting, pencil drawing, charcoal drawing.... etc.

I would love to have someone design my logo/identity for me. However, first I want to give the business to a freelance designer rather then a actually company, and second being jobless at the moment funds are tight.

mara06's picture
2549 pencils

I went to another CreativeBits regular whose work and opinions I liked. She redesigned my Web site for me, in the process coming up with a whole new look that travels well to other media. You may know someone already who's on your wavelength but might be able to zero in on the right way of expressing your professional persona.

As I said, be sure to include that description of what you do in the brief you post with your next critique request. It would also help us to know what kinds of clients you're hoping to attract. "Advertising" is a little too vague.

Mara

titianblue's picture
60 pencils

I do notice that if you squint your eyes, you can see that when you enlarged the "S" the weight also increased making it look heavy next to the "tacy's".

georgechemy's picture
2 pencils

Its really decent logo, you can get it up! 642-524 exam

real-exams's picture
1 pencil

Its really a good design. I appreciate your work. Keep it up.

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