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CreativeTechs's picture
66 pencils

Prototype Product Packaging in Photoshop CS2

Are you working on a product packaging job? Here's a way to combine digital product photography and Adobe Photoshop CS2 to create quick virtual prototypes. The process is fairly easy once you understand the technique, and can be used for some pretty remarkable results.

Step 1: Photograph your product, then add a reference grid.

Step 1

In our example, we took two pictures of our blue medicine bottle. The first photo is the product photo we'll wrap our label around. The second photo includes a cut-out grid that will be used as a visual reference.

We created the grid in Adobe Illustrator, printed it on a laser printer and trimmed it down. Be careful not to change the angle or position of the camera or bottle between these two photos.

Step 2: Place the Illustrator grid file as a Smart Object, and Warp.

Step 2

Here's the magic. In the first step we photographed a reference image with our placed grid pattern. Now we open that image in Photoshop -- and place the original Illustrator grid as a new layer.

You'll need to group that placed grid into a new Smart Object before you'll be able to apply the warp command (Layer > Smart Objects > Group into New Smart Object).

Now your grid is ready to be warped into position (Edit > Transform > Warp). Work with Photoshop CS2's warp tool until you've matched the reference photo exactly.

Finally, replace the underlying bottle image with your original product photo -- make sure to line it up exactly. We now have a Smart Object that has been carefully warped to the precise shape of our product.

Step 3: Place your label artwork into the warped Smart Object.

Step 1

We are almost done!

Double-click on the warped grid in the layers palette. A separate window opens showing the contents of that Smart Object. Place your label artwork into this document.

In our example we placed a label we designed in Illustrator. This artwork comes in as an additional layer in our Smart Object. If we closed that Smart Object window, our logo will be warped onto the bottle with the grid still visible beneath it. However since we don't really need the grid anymore it is probably easiest to turn off that layer before we close up our window.

VoilĂ ! Add a touch of shadows and highlights and we have a pretty decent prototype of our new label design to show our client. Plus, because this technique is built with a Smart Object, we can continue to open and refine our label design as often as we like.

Want to see a QuickTime tutorial of this technique in action: Photoshop Virtual Prototype Tutorial.

Source: This tip inspired by a technique in Russell Brown's Photoshop CS2 Tips & Techniques. Doctor Brown is an incomparable Photoshop showman. If you have an opportunity to catch his live show, do so.

Email:
Web: www.creativetechs.com
Tagline: Left-brain support for Right-brain Pros.

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keesj's picture
75 pencils

Thanks a lot for this great tutorial! May come in handy someday.

_________________________
http://marckohlbrugge.com

geoff's picture
118 pencils

That's a great tutorial. I would've never thought of that. Thanks!

JasonCampbell's picture

How you adhered the grid without shifting the bottle.
Heh.

Nice tut.
Thnx.
J.

CreativeTechs's picture
66 pencils

Ha! Good question. The bottle did shift slightly between the two photos. When I placed the images on separate layers in Photoshop I made the top one 50% opaque and lined them up again. This technique can survive some slop. Of course a couple years experience in stop-motion animation wouldn't hurt either.

Thanks.
-Craig

Web: www.creativetechs.com/tips
Tagline: Left-brain support for Right-brain Pros.

Email:
Web: www.creativetechs.com
Tagline: Left-brain support for Right-brain Pros.

Studio Grynn's picture
1 pencil

Studio photography is not always and artform, and often the simplest solutions can be the best solutions. Keep in mind, in the studio setting, some things are concidered disposable and are just an expence of doing the job. A product this size could have been shot on simple drawing paper that would be disposed of later. With that in mind:

If it were me, I would have stuck the bottle down to the table with ATG tape, or hot glue ( note that some clear craft types will not stick to some types of plasitcs so you may want to use the "wood glue" variety - they look like yellow titebond glue in a stick form), or cyanoacrylate, etc... prior to the first shot. Then fixing the grid would not have been an issue at all. Your proto would stay nicely in place through all sorts of hell.

If you are concerned about damaging the table surface or your substrate is not disposable or re-paintable, a low tack adhesive putty can be used, but be aware that some of these products can leave behind an oily resedue on some surfaces.

Static's picture
138 pencils

very nice tutorial, thanks!

//Static

el_reverend's picture
134 pencils

Now here comes the 'tricky' part. Does anyone have any techniques in order to accomplish this without the warp filter? In the past I have used the shear filter and nudged my artwork until it looked realistic enough. With the new warp filter things like this have become extremely easy to do. But not all of us have upgraded to CS2, so lets see how else this can be done.

fidel's picture
329 pencils

See also the update on The Russell Brown show.

There is a way without the grid scanning, even easier.

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