Question: AI Color Settings?
dcloud (8 pencils) | Fri, 2007-12-21 09:07I'm new to this whole design for print business and I would like some feedback on the color settings I am using in Illustrator. I am designing my first business card (using Illustrator CS on a PC), but when I save my file as a TIF it looks awful. When I first started this project I was unaware of the color settings and so I was using the "Emulate Illustrator 6" setting. This seemed a little daft to me since I'm using Illustrator 11, but there is no version 11 setting.
The business cards are CMYK files and it wasn't until I saved them as TIFs that I saw how bad the colors were. After talking to a friend of mine we figured out that I needed to change the color settings, so now I am using the following....
Settings: North American General Purpose Defaults
RGB: sRGB IEC61966-2.1
CMYK: U. S. Web Coated (SWOP) v2
RGB: Convert to Working Space
CMYK: Convert to Working Space
Engine: Adobe (ACE)
Intent: Perceptual
*Use Black Point Compensation
Using these settings the color is a lot better and so are the TIF files, but I am wondering is this a good setting to use when designing for print? What do you use as your color settings when doing print jobs in AI? I would appreciate any tips or suggestions you have.
Thanks.
Commenting on this Forum topic is closed.

Now, I'm european but I guess americans will have some similar standards.
L-Star RGB, one awesome colourspace:
http://www.colormanagement.org/en/workingspaces.html
ECI offset profiles (2007):
http://www.eci.org/eci/en/041_offset.php
If you're serious you might want to get something like this:
http://www.basiccolor.de/english/Datenblaetter_E/squid_E/squid_E.htm
The ACE Modul is fine, I also would use dither and reduce the displaycolours by 3%. Set everything in Photoshop and then import your settings into Bridge. This way you can syncronize the colourspaces of your CS Apps. That's of course if you own the suite.
There are no perfect settings, it all depends on the machine it's printed on and the paper. Ask your printer of choice, some of them have their own colourspaces and settings, they might provide you with everything you need.
Today for example I edit pictures and vectors that will be printed in a 10 micron frequency modulated screen. These are totally different settings from regular offset. Same if it's a newspaper print. It's not that complicated, but you want someone with knowledge to show you in person.
Also, do you must export it as TIFF? Use EPS if you can.
http://en.wikipedia.org/wiki/Color_management
Um, yeah. :)
When you convert a vector file to raster you lose resolution and you entirely lose the benefit of your vector file being infinitely resizeable. If you have to convert the file to something, convert it to a pdf. Otherwise, leave it alone and let your printer handle it.
Have you called your printer yet to get their specs? That will direct how you send them your file. Make SURE you include all images and fonts with your illustrator file as it doesn't natively collect those for you. You can get an app called Art Files to help you collect your illustrator files.
It's obvious you are new at this, but you'll learn through experience. :)
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Powerpoint is not a design application
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Dirt and Rust
I agree - contact your printer as they MAY have special color settings available for you to use that will emulate their press qualities. If anything, they can tell you verbally - but if you're lucky, they may even have "csf" files they can send to you that you load into your Adobe programs.
I think this should be more of a concern if you're doing your work in CMYK, though, versus spot colors. With spot colors, so long as you have a reliable pantone swatch book, you should be certain that when your work goes to press, the spot colors are going to match what's depicted in the swatch book.
I also agree with going the PDF route. It'll be the most reliable. I hate using TIFFs unless they're black and white bitmap images - that's the only time I ever purposely use them.
Thanks for your feedback everyone. I picked Overnightprints.com to do my business cards and they sent me their print requirements for the AI files. The color settings I used (above post) appear to work just fine for this. The only other thing I had to change was my artboard size and the black color (C 70%, M 40%, Y 40%, K 100%).
Now to wait for my cards to arrive :)
That black color is called 'rich black'. Just fyi. :) Just make sure none of your black text is set to this color as it's a press nightmare to line up four plates of rich black text.
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Powerpoint is not a design application
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Dirt and Rust
Ah, too late - already sent the designs off to be printed. They required me to set the black on the design to those settings anyway.
Well, if the text is rich black you're probably going to get a call from them. :)
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Powerpoint is not a design application
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Dirt and Rust
The black is set to what Overnight prints recommends, as I said in my previous post: The only other thing I had to change was my artboard size and the black color (C 70%, M 40%, Y 40%, K 100%).
Those are their specifications.
Now, to get back to what I originally started this thread for..........
I listed the color settings I am using in Illustrator above in my first post. I wanted to know if this is a good setting to use, what other people use, etc.
That's what I am interested in knowing. Thank you.
Don't bite the hand that feeds you. ;)
Rich black text is murder to print. Not sure why they told you to set it that way?
Leave the illustrator settings alone. And as I said in a previous post to you, DO NOT SAVE YOUR ILLUSTRATOR FILES AS TIFS. Your question has already been answered.
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Powerpoint is not a design application
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Dirt and Rust