I am creating a logo for a small local free-range chicken and grass-fed beef farmer. I have developed a few ideas but am a bit fixated on this one. Does it look familiar?
I would appreciate your feedback, thank you.
Commenting on this Image is closed.
Creativebits is a blog about creativity, design and Macs. We also have a critique section where you can post your work to get opinions and a forum to discuss any design related topics.
If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.
Doesn't look familiar and it's not a logo. It's a billboard for a dairy.
Drop the fixation and reboot.
It's an illustration, not a logo. Simplify simplify simplify.
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
I like the placement of the chicken. Try to illustrate just the chicken. lose the cow and grass, and jumbly writing. Keep the text simple, and make the chicken the focal point. Good luck! Cool project.
Thanks the feedback, I really appreciate it.
remember a couple key qualities of a good logo:
- MUST work in 1 color - it doesnt have to BE 1 color. just WORK in 1 color
- must be as identifiable at the size of a dime and size of a bus
what you presented, does neither. as like others said. its an illustration. not a logo.
go to your library or book store and look at books of logos.
this could work better as packaging illustration on a pot or product box.
logo needs to be more simplified, easy to reproduce and better if it can transmit some concept that distinguish this brand from another.
if you brand a cow, it's preferable to maintain some connection to the logo too. This is the real origin of branding. =]
yes I'm brazilian xD
how about just the cow, with it's spots spelling SaDa?
living on dreams and custard creams.
I agree with Art D Rector. Not a logo.
Even though as said above, it's not a logo, I'd like to comment on the artwork as it stands:
at this size it's hard to see the details, in fact, there could be important details missing...but of the two I prefer the top one, I like the richer brighter, more 3d grass patch. I like the shadowing, and I like the font choice. however, it seems that the cow and chicken's shadows do not follow through to the ground.
as much as I like those things, the cow and the chicken have no life, no motion, no emotion, they look stiff. and the hen looks like she's falling off her perch.
I like how the base of the "F" peeks out from behind the grass, but I think more of the "F" should be revealed, after all, the "message" is important, not the grass.
Further, the "message" of the image is supposed to be "we sell free-range/grass-fed live stock", and while you show free critters on there, so do all the farms, free-range or not, and so you need more than animals in the sunshine to indicate the concept of "Free-range", you have to hit the audience with a sledge-hammer that has your message imprinted on it! Haha!
lastly, I grew up with horses and chickens that ran around free, and so I know what they look like when grazing happily and those poses are really not right. People who didn't grow up with them may not know why it feels wrong, but somewhere inside, their brain knows... and it's a lot of little things... the tail off to one side in mid-swing, on it's way to swat a fly, the head turned a bit sideways while searching for those choice stems of grass, the one leg forward and bent slightly to allow the lips to reach the grass. All those little details like that are what tells the audience that it's alive...and you can examine Norman Rockwell's work as an example of what I mean (one of the best illustrators ever)
"...and mamma cried: Watch out where the huskies go, don't you eat that yellow snow" - Frank Zappa