Save the Date
btetzl50 (57 pencils) | Thu, 2007-08-09 14:52A save-the-date piece that uses the Airguide font ya'll helped me find! The bride loves the retro font/design from the compass and the rest of the 1960's boat. She wanted to use the elements and font for her wedding which is a quasi-destination wedding in Northern Minnesota along Lake Superior.
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The retro fonts are nice. Though the white space isn't used effectively. Perhaps you could arrange the elements to be less symetrical and create a more dynamic, fun feel. I also find the compass shadow a bit distracting.
www.alessandraandy.com
Neither of the script fonts you chose are the same as the Airguide one, though, are they? The one you're using for the display font seems to be slanted. Why didn't you use the other one? It matches better, I think.
I believe the leading needs to open up on Set Your Compass and Save the Date, as well as the coordinates. And the coordinates need to be organized, I think, so that the N47° and W 90° are right-aligned, which you can do with your tab settings. I woiuld decimal-align the 38.152' and 42.478' as well. Add a zero in front of the day in the date so it reads 12.01.2007.
It seems to me that the drop shadow beneath the compass is either too hard or too small; oddly shaped, in any event. Do you really need it at all? I believe it detracts from the overall design.
The patches of beige behind the names of the bride and groom end a little too abruptly after the last typed characters.
Again, cute.
Ma
Mara
No they are not, I don't think Airguide script is in existence... (Jaunty has MUCH better CAPS than Murray Hill and the vertical weights seem to match better)
Not sure how much i can open up the leading on the SYC / STD without pulling apart the script.
I tried pulling out the drop shadow and it was too much work for the first draft, I'll do it now though.
Thanks for the input!
I don't understand your second paragraph. "Pulling apart the script" is the whole idea! It's too squished up. Or do I misunderstand you?
Mara
If i pull apart the copy (too far), gaps will eventually show between individual letters.
No, honey. Leading, not character spacing. Leading is the space between the lines of text. Your lines of text are bunched too close together.
Mara
Ah, Brain Fart on my part. Yeesh.
I don't like the way the image is posterized. Maybe you should clean it up a bit manually.
Btw, are those GPS coordinates? If so maybe the compass isn't the right word, is it?
You know, Ivan, that thought was screaming at me from somewhere outside my brain, but I just wasn't bright enough to let it in! ;-) I think you've got a good point there. Some hint of a map, or actual coordinates (like cross hairs in a gun sight, only different) might be in order. Or we could just shrug the way lazy musicians do, and say, "Close enough for rock-and-roll."
Mara
I would love to see this image at a higher resolution, so I can see details, because right now it's just way too small.
I agree with Olliesan - it's just way too symmetrical. Make it more dynamic, and give something for the eyes to lead to. Maybe play with the idea of coordinates, since that's what the image is for.
To be perfectly honest with you, I'm not fond of the image of the compass, especially the drop shadow that was either added or part of it. The image overall is too harsh with how contrasted it is. I would delete it and draw your own vector compass using this one as a guide. Vectors sometimes have that retro feel, I think it would go great in this piece.
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Perfectly Lost Designs
The typeface is nice, but you need to stylize it differently. I don't like that everything is so similar in size. Look at retro ads for inspiration. Use similar color schemes as you would find on something retro. Get rid of the compass stuff, it doesn't make sense. I don't understand why certain words on the last blurb are in little boxes. Get fun and creative with this!!!