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Semantics Matter.

johnwdefeo's picture

A simple advert for Dictionary.com that illustrates the power of semantics.

Semantics Matter.
3dogmama's picture

The nostalgic graphics and

The nostalgic graphics and clean text work well, but I'm with artfiend on this one--might be a little too edgy depending upon where you insert these adverts. If they're going into a college/university rag, where the target market is a younger crowd, then you can probably get away with it. However, an older bookish market might be offended.

You have to remember that your client is Dictionary.com, not URBANdictionary.com. Now, I could see these ads working for that site!

ciao
3dogmama

gwells's picture

general concept good...

execution inappropriate for the client.

natobasso's picture

Why in the world would

Why in the world would dictionary.com accept this ad?

----
Powerpoint is not a design application

zzz's picture

huh why use the word "pussy

huh. u use the word "pussy" for kitten. Uhm.. m not sure

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