Google introduces click-to-play video
Ivan | Wed, 2006-05-24 05:45For years advertising professionals have been claiming the 30 second television commercial is dead.
Thanks to Google — TVCs are back. Google Adsense some time back introduced click-to-play flash based video ads. These ads compete in the same auction as text and image ads.
This is great news for the online advertising industry. Traditional TV Commercials will find their way to the internet, followed by traditional TV advertising budgets resulting in more money spent on online advertising.
Time to release those crazy virals on Google!If you're lucky you should be able to see one of those videos above. If not it will just be a static image to demonstrate how it would look like.
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Ugh,, these are awful
right now the site looks like a big google ad
workys --->> http://filmsandwich.com/
I found the Saft extension for Safari ( http://haoli.dnsalias.com/Saft/index.html ) and absolutely LOVE IT! When these annoying as hell flash ads play, all I have to do is click [ CTRL + OPTION + COMMAND + A ] and all animation is stopped. Saft can stop Flash and animated gifs. There is nothing more annoying than trying to read an article and seeing movement out of the corner of your eye. If I get really ticked off, I can hit [ COMMAND + OPTION + SHIFT + K ] and kill all the ads. That's usually a drastic measure.
I suppose the real question is "Will we have the choice to 'click to play'" or will the ads just start flashing and bouncing all over?
Lance
Lance's Blog
Yes, you have to click to start playing. It will not start playing automatically.
I am just getting the static image, what's the deal?
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"The higher you jump on the flagpole, the higher the bonus you receive."
Yeah, I'm getting a similar thing... when I load the page, I see what appears to be a video player for a few brief moments before it's replaced by a regular text or image ad. Odd.
There is no way I can control what google shows. I was hoping for a video ad in this format, but only an image keeps coming up.
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