Why Wait Webs Business Card Concepts
luminousnerd.com (148 points) | Mon, 2008-10-20 12:29Hey all,
These are some ideas I have put together for my new business card to match my new website. The lower left one is an idea for the back of the card.
I'm not really feeling it with any of these concepts, hence I'm here for some advice in a direction I could go, or ideas to fix any of these ones, etc. Your critique is appreciated.
Thanks!
Thanks,
Jt Hollister
www.whywaitwebs.com
"Your time is limited, don't waste it living someone else's life."
-Steve Jobs
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I like the back of the card. Keep it dark with the luminous W. However, for the front, why not try a reversal--dark on white; or dark on orange so that the entire card isn't...dark.
I would try watermarking your clock image in the background on an angle and bleeding off to the left, or a treatment of part of your logo as you've presented in the bottom right-hand layout. Remove the boxed-in graphics with your logo/web design title and graphic design (people will see this when they visit your site). Perhaps simply list them in text format for your card.
I think you still need to work on layout of text, logo placement, etc. It all seems spliced up at the moment and each component battling for the viewer's attention. imo
"Without deviation from the norm, progress is not possible."
— Frank Zappa
"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber
Thanks a lot for your comments! Glad you like the back, that was about the only thing I was really liking out of the bunch as well.
I'm thinking that orange as a background color would be a bit too much. I see what you're saying with it being too dark, but my identity is pretty dark in general. Perhaps I could use that light grey color on the bottom of the first one? I'll give that a go, or see if I can make any other lighter colors work.
I played with watermarking the clock in the background as you suggested, but no matter where I put it, it just doesn't seem to work on the business card for me.
Agreed that the boxes are not needed, and I see exactly what you mean with each element fighting for attention. I'm not really getting the visual hierarchy I want with any of these.
It's too bad there aren't many business card design galleries on the web, all I can find are the fancy-schmancy ones like dog tags, oddly shaped, clear plastic, and other funky stuff. With is all well and good but I don't have the means to print such a card! I imagine I might take some rounded corner hole punches to the things to make them a bit unique, but for that other stuff I wouldn't know where to begin.
Again thanks for your critique, will keep it in mind as I work on this!
Thanks,
Jt Hollister
www.whywaitwebs.com
"Your time is limited, don't waste it living someone else's life."
-Steve Jobs
I like the W it looks like wings, that's cool, because it goes with the name, "why wait" so it conveys the message of speed or of you being able to do the job fast, that's good, in my opinion, you have a potentially strong mark here, but it's being obscured with all this whole bunch of other elements, i think your card would look much nicer if it was more simple. The logo is already orange, that's good, it's an attention grabber. i don't think the card needs more pictures in there to convey the "speed" part. the logo does that well. I'm not sure if the background is a dark gray color or a black, but i don't like it where you have used this other lighter gray, except for the gradient, it looks sophisticated, the other ones do not they look busy.
overall, i think the mark is strong, but much stronger with less elements in the page, right now too busy and lacks hierarchy and order, orange is cool, but not too crazy about the light gray. all other logos and stuff you have in there are just too much, i don't think they're necessary in the BC they're taking away.
that's my 2 cents.
Thanks for your comments on the logo, glad you like it.
Your comments were on the mark, I tried to simplify a lot with the new ones, and they look a lot nicer and will be much more effective. I would love to hear your opinion on my new versions.