your view please
robbie (356 pencils) | Wed, 2009-10-21 16:50
Heres a new one,
dot com company taking products and producing digital photos for marketing and web purposes.
I wanted to get a feeling of taking a product and processing it to achieve the photo, without using an identifiable shape or the shape of a camera!!!!
i want to keep the logo to black and white or grayscale as i feel this has a photographic feeling to it.
these are some 'cleaned up' versions of sketches
many thanks
—
16 billion colours and you choose the one i cant create !??!
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No. You need to research photography, then come up with a concept. Nothing says phtography in this logo. I could go out on a limb and say the shapes represent film ( first, *maybe* second), but it would be a very long and narrow limb. The fact that it's a web only company would push me off said limb.
There's a great concept in this and potential for a smart logo.
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
This only has a photographic feeling to it if you specialise in black and white photography.
I don't think you are looking at the logo from your clients' POV. They aren't interested in the process of photography, that's too abstract - they want quick, cheap product and pack shots (I guess). I'd concentrate more on making the logo sell the company's values and services, and making them memorable. Maybe start around the camera, lens, studio or lights, and go from there.
Hey robbie, let's try something. Come up with 20 words that come to mind when you think photography, and I'll do the same. See all the ideas that flourish from that brainstorm.
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
Here are mine:
film
darkroom
clothesline
clothes-pin
flash
zoom
image
polaroid
red light
click
light
tripod
nature
portrait
lens
shutter
digital
filter
shadow
contre-jour
Let's see what you have and let's come up with a concept.
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
That reminds me of the test strips we used to run on imagesetters - not photography. Is that the company name? "Your Product Photography"? Sounds too generic to me.
Here's another 20:
aperture
f-stop
ccd
bracket
focus
headshot
landscape
still life
timer
snap
eye
picture
depth
grain
shoe
expose
dodge
burn
silhouette
backlit
OK Leaky,
Got my list, got some great ideas to start sketching out,
depth of field
Composition
Snap
Light
Shutter
Transparency
Paparazzi
Glamour
Film
Pinhole
Reflex
Image
Colour
Tone
Balance
Ratio
Kodak
Flat
Capture
Exposure
Replicate,
trying not to turn it into an illustration is tuff,
thanks
16 billion colours and you choose the one i cant create !??!
That's good, now you have sixty keywords you can use alone or together to come up with the logo...work by elimination some won't be useful whereas some will or might inspire other ideas. But there you have it. My next step would be to draft up a few thumbnails, about 40 or so, based on some of these words...
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
on it,
ill keep you posted on the progress with the thumb nails
thanks for your help
16 billion colours and you choose the one i cant create !??!
No sweat, let's see somethign great...now if you'll excuse me, i have a critique to cut and paste...
Leaky Penny
Check out what I've been up to lately!
http://petersonjoseph.com
I'm going to print it out and eat it.
-Unknown Artist
you can use circles and initials :]
yes I'm brazilian xD
I love SNAP. It has the photo tie-in, plus the (snap your fingers) instant-gratification angle. There is presently a hip term that might cloud the issue, but I'm sure that will fade quickly enough; meanwhile, at least it isn't obscene or anything.
Mara
Same with "click". Both have a kind of beatnik-cool association to them.
This is the kind of project I love to sink my teeth into. It deserves a wonderful solution.