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iBook Lessons: Creating Amazon KDP tables of contents on MS Word for Macintosh
For whatever reason, many Amazon authors seem to be under the impression that you can only create a proper table of contents for Kindle Direct Publishing on Windows, not the Mac.
Having just uploaded our newest book (Getting Ready for Mountain Lion) to Amazon, Steve Sande and I have invested a lot of time learning the quirks of KDP and its tools, as well as those for iBooks (but more about that in another post). For any of our readers who are also budding authors or publishers, we'll be sharing what we've learned in a TUAW series called "iBook Lessons."
We thought we'd share our KDP Table of Contents strategy with you to help reduce the hair-pulling and frustration associated with document preparation. Here are the steps we use in Microsoft Word 2008 and 2011 to create our TOC.
- Create a fresh page and add Table of Contents text line, formatted with your favorite header style.
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Move your cursor just to the left of "Table". Choose Insert > Bookmark. Call the bookmark toc and click Add. This creates a bookmark before the title, named in such a way that KDP's automatic conversion tools will recognize it as the start of your Table of Contents. All the Kindle hardware and apps will be able to use it as well.
- Generate a temporary TOC, so you have an outline to start working with. Move to under your Table of Contents header to a new line. Choose Insert > Index and Tables > Table of Contents. Uncheck "Show Page Numbers".
- Click Options. Choose which heading styles you wish to include. If you use custom styles (e.g. H1 instead of Header 1) make sure to add a level for those as well. Typically, most ebook TOCs use either just H1 or H1 and H2. Your call. Click OK to finish options. Click OK again to generate the contents.
- Select the entire TOC, cut it, and paste it into TextEdit to be your guide to the next step.
- For each entry in the TOC, locate the start of that section in your manuscript. Set your cursor to the left of each section title. Again, use Insert > Bookmark to create a bookmark at that position. Name each item with a meaningful (and easy-to-recognize) tag.
- After bookmarking your entire document, return to the initial Table of Contents section. Paste the text from TextEdit back into your document as simple, unlinked text.
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For each item on your list, select the entire line: i.e. every word, not just clicking to the left of the name as you did to set bookmarks. Then choose Insert > Hyperlink (Command-K). Choose the Document tab, and click the Locate button to the right of the Anchor text field. Choose the bookmark you wish to link to, and click OK.
- Repeat for the remaining TOC entries.
Once you've finished adding bookmarks and hyperlinks, save your work. Go to KDP and upload the file (you may want to create a testbed skeleton book entry just for this purpose). Download the .mobi file it generates and try it out on the Kindle Mac app and/or any Kindles or iPads/iPhones you have on-hand. Amazon's Kindle Previewer app is also available for download from KDP, and provides simulated views of your ebook on iPhone, iPad, Kindle, Kindle DX, and Kindle Fire.
Always make sure you test each link to ensure that the bookmarks are placed properly. Also test the Table of Contents button in-app and check that it jumps you to the TOC correctly.
Best of luck in your ebook / iBook publishing efforts, and look forward to more tips about publishing here on TUAW.
iBook Lessons: Creating Amazon KDP tables of contents on MS Word for Macintosh originally appeared on TUAW - The Unofficial Apple Weblog on Sat, 05 May 2012 15:00:00 EST. Please see our terms for use of feeds.
15 suggestions for iOS 6
I've been writing these posts for the last couple of years, usually always before WWDC, as mini roundups of what I, my colleagues, and readers want to see in the next iOS release. However, as releases go on it gets harder and harder to put together lists of major features I'd like to see in the next iOS.
That's because iOS has now become a fairly developed OS capable of doing most of what you'd ever need it to do. I mean, remember when multitasking or copy and paste were the big feature requests? What about improved notifications? Wireless sync? Folders?
All that's been done.
The list I present now features a few big items, but many of the suggestions are small features that would really "tidy up" the OS and make it more usable. That's not to say I don't think iOS won't continue to innovate, but those major innovations and brand new features will most likely be something Apple will surprise us with and not something that many people could have guessed beforehand. This list also doesn't take software features that would require hardware upgrades into account, like a mobile payment system.
So here's the list of what I hope to see in iOS 6. And when you're done reading it, I'd love for you to add your own feature requests to the list in the comments below.
1. Expand Siri's capabilities and open up the Siri API.
This is probably the biggest request on anyone's wish list. When Siri debuted in iOS 5 on the iPhone 4S, it was easily the most touted new feature. However, after the novelty wore off iPhone 4S users quickly divided into two camps: those that do use it and those that don't. I'm one of the guys that do. However, that's not to say there isn't room for major improvements to Siri, or as I call it: the most underdeveloped feature on the iPhone.
Now to be fair to Apple, Siri is still a beta feature, so it's unfair to really judge it as if it has been completed in Apple's final vision. It will continue to evolve over time, and here's what I hope it can do in iOS 6:
Apple needs to expand Siri's capabilities. The easiest way to do this would be to open up Siri's API to third-party developers. Once Apple does this, that's when the power of Siri will really shine. Imagine being able to say "Skype my brother," "Tweet '@TUAW' rocks," "Shazam this song," or "Record my weight in LoseIt."
Those are just some simple examples, of course. If Apple were to open up Siri's API it would be the developers who could really make Siri the killer feature. However, given the server requirements it takes to run Siri queries and the fact that it's still in beta, it's unlikely Apple is going to open Siri to third-parties any time soon. If they don't, I at least hope they'll add more features in-house, including things like asking for local movie times, telling the camera to take a picture "in 10 seconds," and turn by turn directions.
Another thing Apple could do to improve Siri without opening it up to devs is adding the ability to toggle system services, including turning Bluetooth, Wifi, Personal Hotspot, and Airplane mode on or off. Also commands like "Go to TUAW.com" would be nice instead of the current way of navigating to a website via Siri by having to say "search for TUAW" and then clicking on the website in the search results list in Safari.
2. Multiple users (on iPad).
Let me state that multiple users on an iPhone would be ridiculous, but on an iPad I think it makes a lot of sense. Phones are personal, but iPads are shared a lot in homes. It would be great if iOS 6 adds user support to the iPad. After all, it'd be nice to let my niece use my iPad without worrying she'll accidentally delete an important email.
There was a time when multiple users on an iPad wouldn't have made sense from a practical point of view. After all, if each user stored all their photos and videos on the iPad, it could quickly fill up the hard drive. But with iCloud and iTunes Match -- and their no doubt continued expansion -- multiple users are much more feasible as each user could access all of his or her documents and media right from the cloud.
3. Facebook integration.
I use Twitter 10x more than I used to because of its integration with iOS 5. It's so nice to be able to tweet a photo or a web link right from Photos or Safari without having to switch to the Twitter app.
Given that I'm a bigger Facebook user than Twitter user, I hope Apple adds system-wide Facebook sharing to iOS 6. This isn't an original feature request, and it's actually appeared in in-house beta's of iOS before, but never actually included in public releases. The fault here, of course, probably lies with Facebook more than Apple. Apple generally likes to protect their user's information as much as possible while Facebook, well...they want as much as that information as they can get. Until Apple and Facebook can work something out, I'm afraid we won't see system-wide Facebook integration. That's really a shame, more so for Facebook than Apple because, as I've said, iOS 5's Twitter integration has got me using that service a lot more than I ever would have.
4. Auto-hide an empty Newsstand.
I first suggested the idea of a Newsstand-type app years ago before Apple finally introduced it in iOS 5. Magazines are a natural fit for the iPad, after all. However, while Newsstand is welcome by some, for others it's like the houseguest that just won't leave.
The problem with Newsstand is that it takes up a space on your screen even if you don't have a subscription to a periodical. Now I realize why Apple did this: they wanted to encourage people to check out subscriptions. But unlike the iBooks, iTunes, or App Store apps, you don't need the actual Newsstand "app" to search for or buy magazines and newspapers. That's because Newsstand isn't actually an app, much less a store, at all. It's just a glorified folder that holds specific types of apps -- newspapers and magazines. Magazine and newspaper apps can all be found in the Newsstand section of the App Store and could still be found there even without the Newsstand folder (remove iBooks, on the other hand, and you'll have no access to the iBookstore on your iOS device).
What I'm proposing is that the Newsstand folder remains hidden until you download a subscription. As soon as you download even one, its app appears in the Newsstand folder on your homescreen. But when you delete all the subscriptions inside your Newsstand folder, the folder disappears as well.
5. Multitasking gestures for iPhone.
With iOS 5 Apple introduced four- and five-finger gestures on the iPad. Using four or five fingers you can pinch to reveal the homescreen, swipe up to reveal the multitasking bar, or swipe left or right to move between apps. Those gestures made the iPad infinitely more pleasurable and organic to use.
I suggest Apple bring multitasking gestures to the iPhone. Three finger pinch to homescreen; three finger swipe up to reveal multitasking bar; and three finger swipe left or right to switch between apps.
6. Improved Notification Center.
Improved notifications were a big request before iOS 5, and Apple hit it out of the park when they completely revamped notifications with the introduction of Notification Center.
However, as good as Notification Center is, it could still use some improvements. First, it could use more widgets, specifically on the iPad. There's no built-in Weather or Stocks app on the iPad, but it would be nice if Apple would at least give you the option of showing the weather forecast and stock quotes in Notification Center on iPad for unity's sake (see #7). Another nice feature would be a timer widget that shows up in Notification Center so you don't have to tap through to your Clock app to see how much time you have left for that cake to get done cooking in the oven.
A final improvement to Notification Center: clearing notifications takes a couple of awkward taps in a narrow corner of the notification's header. Instead it would be much more intuitive if you could swipe right, then tap a standard big red delete button to remove a notification.
7. Weather, Stocks, and Clock for iPad.
Unity is nice. And iCloud could keep stock quotes, weather locations, and alarms in sync across devices. 'Nuff said.
8. AirDrop for iOS
Pre-iOS 5, many people clamored for a Finder app to store files on the iPhone. Apple's answer was simpler: iCloud. However, while iCloud is a great way to keep your documents in sync across your devices, it doesn't really help when you want to easily share a file with someone else.
Enter AirDrop for iOS. Select a file, select the Share button, tap "AirDrop" to see a list of AirDrop-enabled iPhones, iPads, and Macs in your area, then select the device you want to share with. This would work great for sharing something as simple as a virtual business card or as large as a video or Keynote presentation with other people. Extra points if the AirDrop interface had cool GUI animations where you could just slide a file from one iOS device to the next.
9. Quick access to toggle Bluetooth, WiFi, and 3G on and off.
Yeah, some people toggle their Bluetooth a lot. Right now it takes five steps. Apple could always move the Bluetooth setting to a first-level heading in the Settings app, but if you're a "power toggler" and are constantly turning Bluetooth on and off (or 3G or Wifi) it might be nice to have quick access to these settings in another way. Here are a few ideas how Apple could do it:
- Siri -- (as mentioned earlier) "Turn Bluetooth Off." Done.
- Swipe the dock to the right -- The dock in iOS doesn't do anything when you swipe over it. Apple could easily enable left or right swiping of the dock to reveal quick-access toggle buttons for wireless services behind in.
- Swipe up at the bottom of any screen -- Just like you can swipe down from the top of any screen to reveal Notification Center, Apple could enable up-swiping from the bottom of any screen to quickly reveal wireless service toggle buttons.
- Add Bluetooth to the multitasking bar -- This of course is the most obvious answer. Just like you can adjust the volume or screen rotation lock from the multitasking bar, Apple could easily add a Bluetooth toggle button there too.
10. Universal passcode locks for apps.
Right now it's up to the developer to include a passcode lock option for an app. It would be nice if Apple could add a Passcode Lock Center in Settings where you could choose to set not only a passcode for your iPhone or iPad, but also apply the same or different passcode to any app of your choice on your device. More security is always nice.
11. Multiple signatures in Mail.
Sometimes you want to send emails with different signatures. Right now iOS only lets you have one signature -- and it's either attached to every email or it's not. Give us multiple signature options, including the ability to include or exclude signatures right within each email composition window.
12. Safari Top Sites.
This isn't so much a feature I'd like to see on the iPhone, but I think it would rock on the iPad. This is also a holdover from my last iOS wishlist. Ever since Apple introduced Top Sites for desktop Safari, I've used them as my primary way of getting to my favorite sites. I love how they give me a graphical representation of when a site has new content on it, and it's much better for the layperson than updates through RSS feeds. Enabling Top Sites in mobile Safari would make it much easier for users to navigate to their favorite sites and know when those sites have new content (something web clip icons can't do either).
13. Ability to select default mail, calendar, and Twitter clents.
Yeah, this is a long shot, but I'm adding it to the list because so many people have requested it. Do I see this ever happening? Nope.
14. Styled Text APIs.
This is also another holdout from a previous wishlist and it's something I hope Apple implements this time around, again, for developers' sakes. While there are many great word processors available for iOS, Pages on the iPad is still the best. Why? Because it's got an incredibly rich set of styled text features. Apple hasn't made the styled text APIs used in Pages available to developers, so if developers do want to use styled text in their apps, they basically need to write all that code from scratch. If Apple decides to open up the styled text APIs used in Pages to other developers, we'll see some great productivity apps coming out later this year.
15. Improved cursor navigation.
I originally didn't have any suggestions for improving Apple's text entry or onscreen keyboard, but then I saw this concept video by YouTube user danielchasehooper. The concept is simply brilliant and would make cursor navigation much, much easier on the iPad's large screen where text entry fields are generally further away from your fingers than on the iPhone's screen.
iOS 6 is expected to be shown off at this year's WWDC, which runs from June 11-15.
15 suggestions for iOS 6 originally appeared on TUAW - The Unofficial Apple Weblog on Sat, 05 May 2012 13:00:00 EST. Please see our terms for use of feeds.
creativebitsorg: Using Layer Style Effects in Photoshop http://t.co/tfZsCNCy
Daily Update for May 4, 2012
It's the TUAW Daily Update, your source for Apple news in a convenient audio format. You'll get all the top Apple stories of the day in three to five minutes for a quick review of what's happening in the Apple world.
You can listen to today's Apple stories by clicking the inline player (requires Flash) or the non-Flash link below. To subscribe to the podcast for daily listening through iTunes, click here.
No Flash? Click here to listen.
Daily Update for May 4, 2012 originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 17:45:00 EST. Please see our terms for use of feeds.
Scrivener for iPad under development
Last December, Literature & Latte confirmed the company will begin porting its popular Mac writing app, Scrivener, to the iPad. Though work is under way, progress is slow because, as Literature & Latte points out, good apps take time to plan and develop.
Much of the time since December has been spent designing the app and testing which features will work best in a mobile version. When it launches, Scrivener for the iPad will include a working binder and corkboard, a rich text editor, and access to labels, status, synopses, notes and project notes. It will also let you seamlessly sync your project without having to close it on your Mac or Windows machine.
Because of the complexity of the app, Literature & Latte expects to release Scrivener for the iPad by the end of the year. You can read more about the development in a detailed post on Literature & Latte's website.
[Via MacSparky]
Scrivener for iPad under development originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 16:00:00 EST. Please see our terms for use of feeds.
Samsung sales injunction won't kick in prior to patent validity check
Stick with us here. A German court has ruled that Samsung will be able to fight to protect the sale of its products before an argument over the actual patent involved in those products is resolved in favor of either company.
If that sounds confusing, it's because it is. Usually, in Germany, companies can sue for injunctions before the patents in question are ruled valid or invalid, to stop sales of a certain product immediately. If the patent is then ruled invalid (meaning that the competitive device is actually not infringing it and will not need to be changed), there's a compensation system in place to make good the lost sales income. If it is a valid patent, then sales were rightfully blocked.
But in the case of Apple accusing Samsung of using photo gallery technology it has previously patented, the German court has ruled that Samsung will be able to try and stop the injunction, even before the patent argument has been decided. If Samsung is able to block the injunction, then, it will be able to keep selling its phones, even if the eventual patent dispute is resolved in Apple's favor.
Samsung sales injunction won't kick in prior to patent validity check originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 15:30:00 EST. Please see our terms for use of feeds.
iPhone apps help the blind in all kinds of ways
We've heard of the iPhone being used in all kinds of situations, but here's a new one for me. Blind iPhone users are making wide use of the device for identifying objects visually. This writeup over at The Atlantic has more, telling the story of two blind women who use Apple's little mobile phone to do things like identify the color of clothing, scan money bills for their values, and even tell them where they are, via GPS and voice controls.
The Audible app will also read books out loud, and there are apps to tell the user where they're pressing on the screen, and even "speech texting" through HeyTell, which is an app that I know a few sighted people use as well.
In the future, these blind users would like even more, specifically better integration of Siri with voice controls (which is something that I think everyone would like), and even more location features. They mention an idea where a phone will buzz or vibrate if you happen to be near a certain location. Still, it's amazing how much having a powerful little, location and camera-equipped pocket-sized computer has been able to change the lives of the blind.
iPhone apps help the blind in all kinds of ways originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 15:00:00 EST. Please see our terms for use of feeds.
creativebitsorg: Spatially aware devices: Transfer files between iPhone and Mac easily http://t.co/bnPLI8ZJ
Sword and Sworcery devs hosting a creative jam
Superbrothers: Sword and Sworcery EP has earned accolades from critics and players for its creativity. Now its developers are asking the community to show off their own creativity, in the "Create in the Key of Sworcery" virtual jam. Over on the game's official tumblr, they're sharing some really incredible fan art from the game, and they're asking for more to be made and sent in during a virtual jam, happening on May 11-13.
It's not a contest and there are no prizes, as far as I can tell. I believe it's just making some art for art's sake. The world of Sword and Sworcery is certainly gorgeous, and has already inspired some great work from fans. If you are a fan with some artistic talent, we'll be waiting to see what you and others put together with Jim Guthrie, Capy, and Superbrothers next weekend.
Sword and Sworcery devs hosting a creative jam originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 14:30:00 EST. Please see our terms for use of feeds.
creativebitsorg: iPad Keyboard Prototype http://t.co/YuZCPVO7
Steve Jobs interview returning to theatres
Last November, a 70 minute documentary based on "lost" interview footage with Steve Jobs was shown in a number of Landmark theaters in the U.S. Now "Steve Jobs: The Lost Interview" is returning to Landmark theaters for a limited run in 19 cities beginning on May 11.
The footage was originally recorded in 1995 when journalist Robert Cringely was working on his "Triumph of the Nerds" series for PBS. The master tapes were lost, but a VHS copy was found in London last October. After digitization and restoration, the interview footage was released to capitalize on the publicity surrounding both the death of Jobs and the release of the Walter Isaacson biography.
MacNN reports that the resolution of the film has now been enhanced using digital cleanup techniques, and that Robert Cringely provides "context and linking narrative." The Landmark Theatres website doesn't show the listings for the film at this time, so check your local theater listings next week for show times and locations.
[via AppleInsider]
Steve Jobs interview returning to theatres originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 14:00:00 EST. Please see our terms for use of feeds.
Smoking iPhone emphasizes importance of authorized repair work
An iPhone self-ignited during a Regional Express flight in Australia due to a faulty repair. According to a Sydney Morning Post article, the smoking phone was spotted by a cabin crew member, shortly after the plane landed at the Sydney Airport on November 25, 2011. The crew member asked the passenger to throw the overheating device into the aisle and blasted it with a fire extinguisher.
The iPhone was sent to the US for analysis where it was discovered that a faulty repair created a short circuit in the device. According to the Australian Transport Safety Bureau report, an unauthorized repair facility had pierced the battery's casing when it misplaced a screw during re-assembly of the iPhone. This created a short circuit which caused the battery to overheat and smoke.
Smoking iPhone emphasizes importance of authorized repair work originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 13:00:00 EST. Please see our terms for use of feeds.
Skin Retouching Tips From Mark Galer - Photoshop CS4 Tutorial
Daily iPhone App: Star Wars Pit Droids is free on May the fourth (be with you)
Star Wars Pit Droids is a fun little Star Wars-themed arcade puzzle game from LucasArts on the App Store. Since because today is May the fourth (be with you), the game is free all weekend long.
There's not a whole lot going on with this one. It's essentially a Chu Chu Rocket clone, and your job is to guide autonomous pit droids to a certain location on an isometric grid. But the puzzles get nice and fiendish, and there are plenty of options to finish a stage better and faster, scoring up to three stars per level. The music is worth mentioning, too, with groovy versions of Star Wars tunes playing as you solve the puzzles.
Unfortunately, the Star Wars flavor on this one is just that -- flavor, and I'm sorry to say it's based on the droids from the pod racing scenes in the abominable Episode 1. If you want something a little cooler, you might also try the Star Wars Lightsaber app -- it's an oldie but a goodie, on the App Store for 99 cents.
But Pit Droids is free this weekend, so if you just need a fun taste of Star Wars action, it should do what you want.
Daily iPhone App: Star Wars Pit Droids is free on May the fourth (be with you) originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 12:30:00 EST. Please see our terms for use of feeds.
Greenpeace activists protest Apple on train tracks
Greenpeace activists tried to stop Apple's coal consumption at its source by blocking train tracks that Duke Energy uses to ship coal to Apple's Maiden, North Carolina data center. Activists targeted the Marshall Steam Station in Catawba county, according to a report in Charlotte's WCNC.
Protestors locked themselves to the train tracks, posted a sign that read "Save Our Mountain Clean The Cloud" and branded train cars with Apple's logo. Greenpeace International IT analyst Casey Harrell said, "Apple should be more transparent about its coal problem, and take steps to start solving it, as other tech companies have."
Police were called in to disband the protest and remove the signs. The protesters will be charged with trespassing.
Greenpeace activists protest Apple on train tracks originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 12:30:00 EST. Please see our terms for use of feeds.
Walmart cuts price of iPhone 4S
Walmart is not only the third-largest reseller of iPads, but the discount retailer also sells a lot of iPhones for Apple at its approximately 9,000 locations. Now it appears that Walmart is selling the AT&T iPhone 4S at a significant discount at some stores.
According to Cult of Mac and The Verge, some Walmart stores are showing a sale price on the 16 GB iPhone 4S (in both black and white) with a two-year AT&T contract for US$114. That's $74 less than the usual price at Walmart and a full $85 off the normal $199 price from Apple and AT&T.
The sale isn't available on Walmart's website, but appears to be popping up at a number of stores. The price drop was discovered at a Walmart store in Edmond, OK by Cult of Mac, and The Verge found the same pricing at a store in Austin, TX.
If you're not in the market for an iPhone 4S, the 8 GB iPhone 4 is also available at a discount at the low, low sale price of just $34. TUAW readers who find the sale pricing at their local stores should leave the store location in the comments below so other readers may take advantage of the bargain.
Walmart cuts price of iPhone 4S originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 12:00:00 EST. Please see our terms for use of feeds.
Y&R’s Argentine Olympics Spot Sparks Controversy for �?Playing Politics’
The above new spot for Argentina’s Olympic team from Y&R New York is being called by some “beneath contempt,” “tasteless,” “feral and disgusting behavior” and “designed to offer maximum offence and contrary to both the Olympic spirit and all sense of human decency.” Harsh words, yes, but perhaps a brief history lesson will offer justification for those who have been deeply disturbed by the images shown in this ad, which was commissioned by the Argentine government.
See, while the text in the spot suggests that the athlete is training on Argentine soil, he’s in fact doing so on the Falkland Islands. This is quite significant when you consider that the 2012 Olympics’ host county, England, fought and won a war for the Islands in 1982 after Argentina attempted to invade them. Although England and Argentina resumed diplomatic relationship in the early 90s, the Falklands are still under dispute, and Argentina continues to lay claim to the land despite islanders voicing their plea to remain British citizens.
To add insult to injury, the athlete in the spot uses a World War I memorial dedicated to fallen British soliders to bolster his training efforts. In response to the public outcry, Y&R has issued an apology today, saying they were “disturbed” by it. Meanwhile, WPP chief Sir Martin Sorrell issued a statement saying, “The ad is totally, and I mean totally, unacceptable. The agency has formally apologized for any offense or pain caused. We are appalled and embarrassed by it.”
Taking into account the fact that last month marked the 30th anniversary of the Falklands War, this probably couldn’t have been timed worse. The government of Argentina has not issued an apology. See more, including a harsh criticism from Falkland National Sports Council chair, Mike Summers, here.
New Career Opportunities Daily: The best jobs in media.
Friday Odds and Ends
-After 15 years as Ogilvy chairman, Shelly Lazarus is stepping down and will become chairman emeritus, effective July 1. Ogilvy CEO Miles Young will take over. link
-Did Yahoo CEO Scott Thompson pad his resume? link
-After what we’ve been told was a four-way pitch, Hooters of America has eventually picked fellow Atlanta-based operation Fitzgerald+CO as its lead creative AOR. link
-Fallon is invading cities such as NYC, Chicago, L.A. and Atlanta with “digital dog parks” as part of a campaign for Beneful (above).
-BBDO New York extends its “Enchanted Forest” campaign for FedEx with a Facebook app. link
-Meanwhile, Vitro has launched a new web effort for Aldo Shoes dubbed “Shoe Paradise,” which features a game that you can play for a chance to win a three-minute shopping spree. link
-If you haven’t heard, Carmichael Lynch has a non-client-related unit that focuses purely on creativity called the Carmichael Collective. link
New Career Opportunities Daily: The best jobs in media.
OpenStreetMap gets acknowledged in iPhoto credits
After iPhoto landed on iOS in March, people quickly discovered the app used OpenStreetMap data for the map tiles. At the time, there was no attribution given to OSM but that has changed in the latest version of iPhoto, which was released earlier this week. OpenStreetMap pointed out in a tweet that Apple now lists OpenStreetMap contributors in the long list of acknowledgements for the app.
Richard Fairhurst, OpenStreetMap Foundation board member, explains how the foundation nudged Apple to get the attribution added to iPhoto,
The OSM Foundation has made informal contact with staff at Apple and, in addition, one of our volunteer mappers who is an iOS developer spoke to people at Apple. We believe it was the latter that precipitated adding the attribution - it's great to have such an active and engaged community!
OpenStreetMap is a crowdsourced mapping platform that provides free map data in exchange for an attribution. Both FourSquare and Wikipedia use OSM data in their apps.
[Via TalkingPointsMemo Idea Lab]
OpenStreetMap gets acknowledged in iPhoto credits originally appeared on TUAW - The Unofficial Apple Weblog on Fri, 04 May 2012 11:00:00 EST. Please see our terms for use of feeds.
Mike’s Hard Lemonade Band Will Mariachi-ize Just About Any Song
As we speak, there are a bunch of guys dressed in their best Three Amigos garb who are ready to “mariachi-ize” your song requests in a Facebook effort that’s dubbed the “Cuatro de Mayo Concierto.” Since we’ve already touched upon our pre-gaming festivities, let’s now turn our attention to this live streaming effort from Grey, which picked up the advertising business for the brew brand last November and is now promoting Mike’s Classic Margarita in honor of Cinco de Mayo. Enough of our spiel already, go watch the band jam here.
New Career Opportunities Daily: The best jobs in media.