When Tronic was commissioned to redesign the renowned Esquire magazine logo as the centerpiece of a national augmented reality promotion for the February issue, partners Vivian Rosenthal and Jesse Seppi and senior designer Frederico Phillips re-imagined the seven letters as towering intelligent machines, rendered digitally in 3D and placed in landmark environments around the USA. Like everything else in the Tronic universe, there's not much this logo can't do.
TheStreet is a leading digital financial media company whose network of digital services provides users with a variety of content and tools through a range of online, social media, tablet and mobile channels.
Carson is known to an entire generation of designers in the 90's as the mad genius behind the infamous Ray Gun magazine. Founded in 1992, Carson served as Art Director of the publication for three years, popularizing an extremely experimental use of type and imagery that enraged some and wowed many. His work extends well beyond that, notably in the design and art direction of publications as varied as Metropolis, Aspen, Armani, Trip, Skateboarding and Surfer (Carson was once ranked as the ninth best surfer in the world).
The new HTML5 logo stands strong and true, resilient and universal as the markup you write. It shines as bright and as bold as the forward-thinking, dedicated web developers you are. It's the standard's standard, a pennant for progress. And it certainly doesn't use tables for layout.