Logo redesign as performance art? Design firm Sagmeister and Walsh will redesign the logo of Adobe MAX 2013: The Creativity Conference live during a 24-hour period using ‘a single design material, such as strings or pencil.’ You can tune in at 9 AM ET via Adobe’s Create Now Facebook app to witness this design highwire act. A brief interview with Jessica Walsh provides some background on what to expect. Related is something called the Adobe MAX Speaker Challenge Sweepstakes. To participate in this you need to tweet which of two MAX sessions you’d rather attend, for a shot at winning not only a full conference pass and the Creative Cloud subscription that goes with it but also VIP seating at the MAX Bash. You can guess what that is. If you’ll be attending this year’s Adobe MAX, you can use the promo code MXSM13 when you register and save $300. Note to Art D. Rector: I was not paid by Adobe to post this.

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