BrandZ Top 100 Most Valuable Global Brands

This is the sixth annual edition of the BrandZTM Top 100 Most Valuable Global Brands. As we emerged from the crushing recession of 2009, we saw ever more clearly the power of great brands. While the overall recovery has been tepid, the value of the world’s best brands grew at a considerably faster rate. Compared with an overall improvement of 13 percent in the world’s equity markets during 2010, the best brands grew their value 30 percent faster, registering 17 percent increase since last year.

Apple leads for the first time in history followed by other mega brands such as Google, IBM, McDonald's, Microsoft and Coca-Cola. Check out the chart with the top 100 brands below.

Download the detailed report here.