Herbivores Bake Yard
chanroo (57 pencils) | Mon, 2012-11-12 07:37Brand Identity design for my client 'Herbivores Bake Yard'. Its a pure veg. venture. HBY aims at keeping away preservatives and artificial additives as much as possible. Cakes and desserts also customised to suit customers' needs.

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Is that supposed to be a head on the H? Like a giraffe or something? the cross bar aspect makes the letter look like TH instead of just H. Might want to work on that.
Cute concept. I would go ahead and make the ascender of the H be a giraffe neck and head...stylized, yes, but not as extreme as you have here.
Please forgive my ignorance, but I'm having a little trouble with the term "bake yard." The baking part is clear enough, but what is meant by "yard" in this context?
Mara
Agreed what does bake yard mean? Just a bakery but English (UK? [Sounds English])? I think you could get away with just having a cute giraffe that resembles the shape of the letter there instead of bending it the other way. It would go nicely here and be friendlier.
if the letterform is supposed to represent an animal (and this is one of the rare occasions where making a letter represent an object MIGHT be wise), id work on the head. making it look less letter-form-y and more like an animal. example file attached.
but if vegetarianism is a key feature in the game. using an animal in the mark is either really smart or really dumb. even if it IS the latter, i do appreciate your spirit!
Nice idea, I agree about the head, it could simply bend over from the top of the neck (like animals do!), the cross bar looks clumsy (sorry). But to criticise about 1% when someone has achieved 99% of a good logo isn't really criticism, it's fine tuning, so good job.
I like the font you used. What's it called?
Thanks guys... for your kind replies.......
after ur suggestions i have corrected my work a little.
Pls do check