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Ivan's picture

The most creative climate change ads you'll see

The Copenhagen climate conference is on the cover of all newspapers nowadays, so I thought it's time to revisit this topic and post all the cool new ads that appeared across the globe on the subject of global warming trying to educate and raise awareness.

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www.jackmancer.com's picture
532 pencils

Stunning advertisements, although I feel some are missing real CTA. I don't think saying "Save the planet now!" suffices in most cases. It should tell you HOW to save the planet. And to my regret, most people arn't envoriment friendly these days, and some will never be.

I just think evolution is inevitable and that we will adept on a different way to the climate. We will solve the problem, but not prevent it.

Anyway, the ads are awesome.

Admanta's picture
1 pencil

Think Differently! While there are some nice ideas, and some ridiculous ones too, I doubt any of them will have any effect on the human race. The idea I like most is the one using the water dispenser because of the medium used. Water is very relevant and necessary to us all and the dispenser will get multiple visits per day from individuals so the message will be seen regularly. Toilet paper too would be another good medium for many of the same reasons. As the roll gets used up and nears the end the symbolism is apparent. (And remember where you saw the idea first) Petrol Pumps, Traffic lights, Pedestrian Crossings, Train Doors to mention just a few. Get the message across on objects that we all use or look at MANY times a day.

In a newspaper you see the advert once and gone, forgotten. Magazines may be read by more people but then only once, and forgotten. And it is expensive. Why should media owners get rich running adverts about global warming when the outcome will effect all the media workers too? Governments should give tax breaks to any and all companies that allow their products to carry "Global Warming" warning messages. Only after constant long term bombardment will people start to take notice, maybe!.

taba's picture
163 pencils

The ads are cool, and they send a good message, but that conference is a joke. Did you see the reports about all of the private limos and private jets that are going to that? Change indeed.

KellyR's picture
525 pencils

I'm so over the whole "shame on you" approach most of these organizations are using.

Instead of saying "you're destroying the planet!!" how about providing the public with positive messages on how they can do better for the world? Images of people using reusable bags, using mass transit instead of their own cars, buying local produce and products, planting gardens and trees, helping in animal shelters - hype up the positive actions you wish the world to take instead of bombarding them with doom and gloom.

If you believe in the Law of Attraction, all these destroyed world ads do is make people focus on the world being destroyed... not how to better it.

RonSper's picture
31 pencils

great comment.... best so far.

monkey1979's picture
680 pencils

Outstanding collection.

living on dreams and custard creams.

seiben's picture
15 pencils

Totally agree with KellyR; the "shame on you!" trend is so tired. And to add insult to injury, I don't find any of those ads captivating or memorable in the least, except perhaps the Greenpeace one on the bottom.

On a side-note, I can't wait for that overused HDR photo fad to die as well. HDR seems to be this decade's Swoosh, the last recourse of the uninspired.

http://lekowicz.com/library/logohell/logohell.html
http://web.archive.org/web/20020806174159/www.splorp.com/critique/
http://web.archive.org/web/20020815054059/50cups.com/swoosh/

3dogmama's picture
1990 pencils

Agree with Kelly as well.

I think someone should grow some cahones and and just set WTF under that panda. Ad done.

"Art -- the one achievement of Man which has made the long trip up from all fours seem well advised." - James Thurber

steveballmer's picture
651 pencils

Some of these are actually quite good, the Windows Users always shine through!

http://stevefakeballmer.wordpress.com
I am not Steve Ballmer pretending not to be me!

colorado's picture
1 pencil

As an author of a couple environmental articles in the Journal of Environmental Economics and Management, I was selected as a participant in this survey. The questions were biased. For example, one asked if a carbon tax would improve energy efficiency and reduce carbon. Well, in my opinion, there is no good reason to reduce carbon, so reducing it would not improve energy efficiency. Yet a carbon tax would reduce carbon. By combining those questions, the survey authors revealed their bias and gave people like me no good answer choice.

I also believe my survey ballot was thrown out. I received a voicemail that told me my response could not be processed for some reason (not given) and that I would receive a new link so that I could retake the survey. I never saw any new link.

The upshot is presumably that my vote as someone who has published in this area was not counted. My vote would have been that a cap and trade plan would have no global environmental value and should not be agreed to under any circumstances in an international treaty. With zero environmental benefits, the country would face only higher prices and the costs of bureaucracy and inefficient production.

I would be highly dubious of the process and results of this survey. The authors need to provide much more information on which votes they counted and which they threw away. I hope I am wrong in thinking that the election-rigging ways of our modern times have infiltrated into academia. I would like to think that supposed economic scientists would not do that.

Real estate agent in
Colorado Mountain real estate

Ivan's picture

You're doing the right thing by expressing your views. Thanks!

markdesign's picture
3 pencils

There is “no real scientific proof” that the current warming is caused by the rise of greenhouse gases from man’s activity.

Man-made carbon dioxide emissions throughout human history constitute less than 0.00022 percent of the total naturally emitted from the mantle of the earth during geological history.

Warmer periods of the Earth’s history came around 800 years before rises in CO2 levels.

After World War II, there was a huge surge in recorded CO2 emissions but global temperatures fell for four decades after 1940.

Throughout the Earth’s history, temperatures have often been warmer than now and CO2 levels have often been higher – more than ten times as high.

http://www.dailyexpress.co.uk/posts/view/146138

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